Partner Profile: Burmantofts Community Friends

Burmantofts Community Friends (BCF) (previously Burmantofts Senior Action) is a charity supporting older people aged 55+ living in Burmantofts and the surrounding areas. Working with older people, their families, carers and communities, they reduce social isolation and poverty amongst older people, enabling them to live independently in their own homes. Alongside BCF’s targeted work with older people, they also engage with families, carers, young people, and the diverse communities of East Leeds, through partnership and intergenerational projects.

The charity has 10 key objectives:

  • Relieve social isolation and loneliness.
  • Identify gaps in provisions for support.
  • Support older people to live independently.
  • Promote social inclusion for all communities.
  • Improve digital inclusion and access to support. 
  • Try to improve the environment where older people live.
  • Be an open and friendly place for local people to drop in.
  • Reduce the burden on NHS services with early intervention community care.
  • Work with partner organisations who bring additional resources to the area.
  • Be a force for good, championing the wishes and needs of older people.

With the support of 100% Digital Leeds, BCF have embedded support for digital inclusion across their programme and now see themselves as a one-stop centre to help older people gain access to digital services.

With funding from various sources including Leeds Digital Inclusion Fund, and most recently a social value grant from Fujitsu, BCF employ an Outreach and Digital Engagement Worker to provide advice and practical support to older people at their community centre, or in people’s homes for those who are housebound or unable to attend the centre. The worker delivers outreach with a focus on supporting people to improve the digital skills and confidence needed to independently engage with wider services. Alongside skills support, the organisation runs a tablet lending library and gifts SIMs with free data via Good Things Foundation’s National Databank.

Burmantofts Community Friends recognise that, for many of their members, lack of trust in people, tools, and services is a significant barrier to engagement. The organisation focuses on building trusted relationships with members, in a space that that members know and where they feel safe. They take a person-centred approach, encouraging members to see digital as an enabler to the things that are important to them. They also take a ‘stealth’ approach to digital engagement, often using ‘low stakes’ creative activities linked to hobbies and interests to encourage members to take their first steps with digital.

As a result, BCF’s initiatives such as their Breakfast and Browser group – a digitally embedded breakfast club, where members can enjoy a hot meal and a conversation with friends, while engaging with devices and online services in a casual environment -have seen massive impact. These activities have provided a welcoming space, a supportive atmosphere and the one-to-one input that BCF have identified as crucial to empowering older people to navigate the digital world effectively.

“Digital engagement matters for older people because it’s not just about technology, it’s about connection, independence, and dignity. Being able to video call a grandchild, manage a GP appointment online, or check a bank balance without relying on someone else isn’t a luxury, it’s a basic part of participating in today’s world. When older people are excluded from that, they’re excluded from more than just the internet – they’re cut off from services, from community, and often from the people they love most.

“Everyone deserves the same opportunities and chances, regardless of age. Older people shouldn’t be left behind simply because the world moved faster than the support did. With the right encouragement, patience, and a safe space to learn, we see time and again that older people are just as capable and curious as anyone else – they just need the door held open. That’s what BCF is here to do.”

CEO, Burmantofts Community Friends

The impact of poverty and digital exclusion

The older people on whom BCF focus their support often have limited social opportunities. Many members are living with loneliness, isolation, long-term health conditions, lack of friends or family support, and have been severely impacted by the pandemic and the cost-of-living crisis.

Burmantofts and Richmond Hill is the neighbourhood with the lowest average household income in Leeds. 88% of people in the Burmantofts and Richmond Hill ward live in the most deprived 10% of England. 34.2% of people in the ward are claiming Universal Credit, compared to an average of 16.8% in Leeds. 43% of housing in the ward is social rented, which is twice the Leeds average. 25% of households are experiencing fuel poverty. In 2019 the estimated proportion of pension claimants in Burmantofts and Richmond Hill was 66.4% indicating that the ward has a higher concentration of older people relying on pensions.

Burmantofts and Richmond Hill has the 4th highest mortality rate in the city, significantly higher than the rest of Leeds. The life expectancy for males is 73 years (4 years lower than the Leeds average) and 77 years for women (5 years lower than the Leeds average). Cancers are the most common cause of death in all ages in Burmantofts and Richmond Hill, and the ward rates 2nd highest in the city for female premature deaths due to cancer. The ward has the highest rates of COPD in the city, almost double the rate of Leeds as a whole, and the second highest rates of smoking. There are also high rates of hypertension, obesity, diabetes, coronary heart disease, and dementia.

These health and social inequalities are compounded by digital exclusion. The older people supported by Burmantofts Community Friends often struggle to afford smartphones and other digital devices, or reliable wifi and data. Many have no experience of digital and are apprehensive about exploring the use of digital tools and services to access benefits, manage their health, and stay in touch with support networks. This leaves members facing barriers to both accessing services and social opportunities.

“Many of the older people BCF works with have limited to no access to data or equipment, and that is without factoring in the motivation, need or confidence to approach a subject which can be daunting and frightening.

“When this coincides with Burmantofts being an area of high social deprivation and social challenge, this compounds the issue of digital inclusion. Through our work in the community, we estimate 95% of BCF members either weren’t or are currently not digitally engaged.”

CEO, Burmantofts Community Friends

Embedding digital inclusion support across the organisation’s programme

Employing an Outreach and Digital Engagement Worker

“My role fits into three parts. When new people come into the organisation, I sign them up and try to get them engaged in different parts of the organisation or different offers that we have. I also then provide some digital support through Breakfast Browsers and through our drop-in on a Tuesday. The third part of it is helping people, not just with digital enquiries, but also benefits and maximising their incomes as well.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

In 2022 and 2023 Burmantofts Community Friends received two grants of £10,000 via the Leeds Digital Inclusion Fund. This funding allowed BCF to employ an Outreach and Digital Engagement Worker. The Worker provides digital skills support as an integral part of outreach activity, positioning digital as an enabler to wider outcomes such as health and wellbeing. They provide person-centred support to members which includes support to access the correct benefits, blue badges, travel passes, housing assistance, and utility advice. They also work in partnership with health organisations local GPs and pharmacies, promoting healthy life choices, supporting access to health appointments, and providing services and advice that support local members to make informed choices about their lives and promote independent living

“Our Outreach and Digital Engagement Worker focuses on providing advice and practical support to older people at our social centre, via external visits to those who are housebound or unable to attend our offices, and via telephone and Zoom support.

“We have provided both individual and group digital support, which includes support with benefits, blue badges, travel passes, promoting healthy life choices, access to games, quizzes, entertainment, help with health appointments, housing assistance, utility advice, email and video calls and more.

“Our outreach approach is crucial in engaging new members who lack social confidence, and once a relationship is built, the older person builds their confidence to engage further with us.”

CEO, Burmantofts Community Friends

“I was at a residential living place and a lady said, ‘I won’t be able to contact the doctors anymore. There were signs up saying you have to go on the app and you have to book your appointment digitally’. And so she was fearful that she won’t be able to reach a doctor. And for some older people, they won’t reach out, they won’t engage, because they just don’t want to, or they have that fear.

“I think for us, that is what digital inclusion is, it’s trying to get to those people so that they will engage and they will be supported. We are an organisation that people trust. They trust us, and they come in, and they know that they’re going to be welcomed and treated well.

“Members have that confidence because they know our staff and we’re in that safe space. That’s when they’re most engaged – when they’re with their friends, and with us, because they feel that connection and they feel safe. Then they feel relaxed enough to engage with each other and try new things.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

“I was contacted by the outreach worker through Covid. Before that, I had three and a half months in hospital, and I’d just come out. It was a neighbour who’d got her number, and I phoned her, and she phoned me once a fortnight.

“We’d be on the phone for nearly an hour, just literally talking about this, that, and the other. When Burmantofts Community Friends opened up again, I came down to their centre. I’ve joined all these different groups like Breakfast and Browsers and Wednesday Lunch Club. It’s been great, and I’ve made new friends.”

Member, Burmantofts Community Friends

Breakfast and Browsers

Funding from the Leeds Digital Inclusion Fund also supported Burmantofts Community Friends to launch ‘Breakfast and Browsers’, a digitally embedded breakfast club, where members can enjoy a hot meal and a conversation with friends, while engaging with devices and online services in a casual environment.

Members who attend Breakfast and Browers are under no pressure to engage with the digital element of the session. For many attendees, the initial draw is the promise of a free breakfast and the company of friends.

“If people just want to come for breakfast, that’s fair enough, but we come for breakfast and digital support, and that’s what we’re called, Breakfast and Browsers. Somebody who’s not involved in the digital elements might see someone else doing it and think, ‘Ooh, I might have a go at that’, and hopefully it’ll rub off on them.”

Member, Burmantofts Community Friends

Once individual members have settled into the group the Outreach and Digital Engagement Worker and other group attendees gently encourage the member to begin engaging with digital at their own pace, and in an enjoyable ‘low stakes’ context.

Members are given one-to-one support to explore digital tools related to their personal hobbies and interests. This method of identifying a particular pastime enjoyed by an individual, then introducing related digital tools, means members take their first steps with digital in the context of something they find enjoyable, and they immediately see personal benefit.

“One member is a keen birdwatcher and is often photographing birds. She’s got a little app on her phone now that lets her identify the birdsong, and identify which bird is singing, which is brilliant. So I end up spending time learning from them, it’s like, ‘Wow, that’s amazing, can I have a go?’”.

Outreach and Digital Engagement Worker, Burmantofts Community Friends

The Outreach and Digital Engagement Worker introduces group projects to the Breakfast and Browsers sessions, focusing on creative projects likely to be of interest to all members. Examples include the group’s involvement in supporting older people’s digital confidence with University of Leeds’s Writing Back project, an intergenerational digital pen pal project which pairs students at the University of Leeds with older residents across Yorkshire to exchange emails, and a Breakfast and Browsers group trip to Wetherspoons where members were shown how to order their own breakfasts via the Wetherspoons QR code and app.

“We did a project where we asked people to just reflect on their childhood, and where they grew up, and things like that, and we encouraged them to use Google to find old photos of the streets or the areas they grew up in. So it got them using technology for something they enjoyed and were interested in. Rather than, ‘I need to use it, and I hate it, it’s ‘Let’s see what we can find’. We put a positive spin on it, and that’s what makes it really successful.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

Members are encouraged to form new friendships and support each other by chatting about how they use digital tools and the difference this makes for them, as well as helping to upskill others.

“We had a session on Instagram a couple of weeks ago and one of our members was saying, ‘Oh, right, I’m on Instagram, I’m on it’. And then another member was saying, ‘Oh, well, how do you get me on it?’ and they were navigating it as a group. 

“They like to help each other and they will say, ‘How do you go on with that?’ There is a lot of companionship, it’s not just, ‘This is my device, I’m not going to share it’. They’re all chatting to each other about, ‘Oh, have you tried this? And have you done that?’ 

“I think that’s one of the benefits of having a group session, because you do form friendships. Now, when they go away, if they’ve got a question, they have the opportunity to message each other or reach out and say, ‘How did we do that? Can you just let me know?’ or ‘I’m struggling posting this picture, can you remember how we did it?’ They can go away and do it themselves without actually needing us because they’ve got that friendship and connection.

“We’ve got a WhatsApp group as well, so if any of the members have got a question, they can pop it in there and anyone can come on and say, ‘Oh, you do it this way’ or ‘I can help you if you come to lunch group on Thursday’. So they can always help each other constantly by having that technology and having that communication with each other.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

The Outreach and Digital Engagement Worker also uses tools such as Learn My WayGood Things Foundation’s free digital skills online learning platform – to bring more structured digital skills learning into Breakfast and Browsers sessions.

“I’ve had a lot of feedback from Breakfast Browsers that they really enjoyed doing Learn My Way. I think the reason they enjoyed it was because it was set activities, it was online and the staff were there to support them through it. They like it being structured.

“For example, part one is looking at emails. Part two might be Facebook and social media. Part three might be WhatsApp. They liked the idea of it being a course that they can join.

“We do have files from previous Learn My Way and it shows every time they did a task or they ticked it, or when they wrote what they did and how they did it, so they could see that progression.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

The group also occasionally invite visitors to Breakfast and Browers. To celebrate Get Online Week 2025, Good Things Foundation’s annual digital inclusion campaign, 100% Digital Leeds and NHS England worked in partnership to increase support for people in Leeds to use the NHS app.

NHS England’s NHS app team used their employer-supported volunteering hours to deliver NHS app digital support sessions with four third sector partner organisations in Leeds, including BCF. The NHS app volunteers attended Breakfast and Browsers to share information on navigating the different features of the app, as well as a step-by-step walkthrough of the log in process, including how to access a security code sent via email without having to leave the app. They also showed people how to log in on other devices via the browser version, which has the same features as the app version.

Many Breakfast and Browsers members had already signed up and were using the NHS app after receiving regular support from the staff at BCF.

“It was good to meet the NHS app team and hear more about the app. People fed back to them about how they use it and the features they’ve found challenging. We have lots of members who attend our lunch club that would benefit from help with it and would love a future visit from the team.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

Over time, Breakfast and Browsers became so popular that BCF needed to hire a local venue with more space.

“Moving to a bigger space for our Breakfast and Browsers group has brought a significant improvement in how our activities run.

“The additional room has allowed us to set up dedicated areas for different projects, which makes it easier for participants to focus and engage in their work. The increased space has also facilitated better organisation, allowing us to create a more comfortable and welcoming environment for everyone involved.

“This change has been especially beneficial as it has made it easier to accommodate more members, fostering a sense of community, collaboration and friendship.”

CEO, Burmantofts Community Friends

Sharing learning via Leeds Arts & Culture Digital Inclusion Pilot

In 2025, 100% Digital Leeds worked with the University of Sheffield on a research project funded by Arts Council England, exploring whether participation in digital arts and culture could serve as an initial first step for older people to become more confident with a broader range of digital tools and services. As part of the project, 100% Digital Leeds developed a toolkit advising arts and culture organisations, older people’s services, and digital inclusion specialists on how they can collaborate and embed digital elements into creative activities.

Burmantofts Community Friends were invited to provide a case study, sharing their knowledge as a community organisation who have seen the value in addressing digital inclusion through a cultural lens, demonstrating how arts and culture can act as a ‘perfect hook’ to engage older people in digital inclusion. The case study gives an overview of BCF’s creative approaches to supporting digital skills and confidence. This includes work with Skippko, who ran digital photography workshops for members, with lessons around the storing, printing and sharing of digital images. They also used Canva to create an exhibition of members’ own personal histories, using digital devices to interview and record each other.

“We’ve done different projects, we’ve done online shopping, comparison sites, we’ve been on Learn My Way which is a site that you can go on and learn different things. And then there’s Canva, which we do presentations on, when we have parties and things. I did know a little bit, but since I’ve been coming here, I’m not having to ask family for advice. You’re never too old to learn. And you find that the more we do in group, the more we use it at home, as well.”

Member, Burmantofts Community Friends

“One of our members did a lot of woodwork and craft, so will often look up images like a football club logo online, so then he can draw it or paint it. So it’s about finding out what their hobbies and interests are and how we can help them with that, but then on the flip side, we try and think about what digital skills might be useful for them, that they don’t know about.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

Providing access to digital equipment

In 2024, BCF received a capital grant from UK Shared Prosperity Fund (UKSPF), which they used to purchase phones, laptops, tablets and accessories for their members who were experiencing a lack of digital equipment as a barrier to engaging with digital.

“The digital equipment given to us through this support has enabled BCF to enhance our charity’s reach, efficiency, and impact. It has enabled digital support for older people, helped reduce social isolation, boost confidence, and provided better access to essential services and entertainment. This has led to greater independence and a higher quality of life.

“The equipment has helped the people we support by increasing their digital inclusion, enabling them to stay connected, access essential services, and build confidence online. With one-to-one support, they have learned basic skills alongside how to use video calls to reduce isolation, manage healthcare and banking online, and explore new interests.

“This independence improves their quality of life, helping them do what matters most, whether it’s keeping in touch with family, shopping online, or enjoying digital entertainment.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

Social value support

Burmantofts Community Friends relies on continued external funding and resources to support the delivery of their digital inclusion offer. The organisation is committed to delivering digital skills sessions as they can see the benefit to their community but they face financial challenges to ongoing delivery.

“One thing that does stop us doing more is the funding. I would love to have loads of iPads that we can get out and be creative, arts and crafts and activities on different cultures. But unfortunately, we just don’t have that funding to do that.

“When you’re asking members to come in with their own devices, sometimes they have a basic phone, sometimes they don’t really have a good phone that can do that kind of artwork or support a particular app. It is a hard balance on what we can do and what we really want to do with them because it’s just the funding, the equipment and resources that limit us.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

With the support of 100% Digital Leeds, Burmantofts Community Friends has received support from businesses such as Accenture, Axiologik, Sky, and Fujitsu.

Employer supported volunteering from Accenture

In 2023, 100% Digital Leeds, Leeds Community FoundationVoluntary Action Leeds, and Leeds Digital Ball worked together to convene a roundtable discussion to explore how skills within the tech and digital sector could be passed into the community sector to help address the digital divide. At the roundtable, BCF formed a partnership with Accenture, who helped them with skills and capacity as part of their Corporate Social Volunteering scheme.

The volunteers helped the organisation to provide more one-to-one support to learners along with faster, more effective guidance on technical troubleshooting. The volunteers also helped the Outreach and Digital Engagement Worker to develop their own digital skills and confidence to better support BCF’s members. Accenture’s commitment to supporting Burmantofts Community Friends over a significant length of time, and providing the same volunteers week on week, allowed the volunteers and members to form trusted relationships, making members feel comfortable asking for help without fear of judgement. This support with skills and capacity meant Burmantofts Community Friends have been able to take a more creative approach to digital inclusion, designing and delivering projects that are meaningful and engaging for members who otherwise might be reluctant to try digital.

“I wouldn’t be able to survive doing this type of digital work without the volunteers, because you need a lot of time for each individual person. Sometimes people find doing new things stressful, and with the volunteers we have extra capacity that means we’re able to give people the support they need.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

“I’ve worked on systems for the NHS or GP booking systems and they’re brilliant, but if you’ve had no training or practice and experience, you’re becoming increasingly excluded from that, and that’s horrible for people. They’re exactly the people who would get the most out of digital services, if they don’t have to walk to the post office or they don’t have to get a bus into town to go to the nearest bank. They’d get the most out of it but they’re the ones excluded.”

Full Stack Engineering Associate Manager, Accenture

Employer supported volunteering from Axiologik

In 2025100% Digital Leeds invited BCF to the 2025 Digital Volunteering Matchmaking Event, hosted by  Leeds Digital Volunteering Partnership. The matchmaking event’s aim is to foster collaboration between Leeds’s charity and tech sectors, increasing the city’s capacity to support digital inclusion. 

At the matchmaking event BCF connected with Leeds tech company Axiologik, who had previously supported digital inclusion sessions at Southlands Retirement Apartments. The organisation was keen to work with organisations in Leeds through its Employee Volunteering Programme, allowing them to see the benefits for both the people they support and the organisation itself. They have developed their relationship with BCF and now offer once-a-month digital skills sessions. This has increased capacity for digital delivery for BCF and enabled Axiologik staff to see the positive impact their support has on BCF’s members through increased digital skills and confidence.

Employer supported volunteering, wifi and equipment from Sky

BCF have also developed a long-term relationship with Sky. Staff from Sky attend sessions weekly, supporting with various topics such as the NHS app and transport apps. Sky also supports BCF with free public wifi for local residents to use, funding towards group activities, and recycled digital equipment.

“If there’s any opportunities where people can come in and teach or upskill our members, we will always approach them. Because we can do the basic stuff or help people as much as we can, but sometimes there are things that we can’t do – but that doesn’t mean it should stop us. 

“We have Sky volunteers with us, they’re from the call centre and the engineering team, they can come and help and they have that knowledge to give us. Sky has the opportunity for staff to do volunteer days in their policy, so any member of staff can request to volunteer. And then sometimes they do fund us as well.”

Outreach and Digital Engagement Worker, Burmantofts Community Friends

“I work in the IT field, so I feel like I’ve got something to offer to them. And on the flip side, it’s good for me, because since Covid I work from home. Other than seeing my partner every day I rarely see anyone. So this is absolutely brilliant for me, it’s getting out, it’s seeing people again.”

Sky volunteer

Funding from Fujitsu

In 2026, Burmantofts Community Friends was awarded a grant from Fujitsu, via their social value commitment to Leeds City Council. BCF has used this funding to create a role of Engagement Worker (Membership and Digital), which, for the digital element of the role, will focus on four main deliverables:

  1. Supporting the weekly Breakfast and Browsers group, with themed sessions and guest talks.
  2. Offering one-to-one drop-in support at a local Leeds City Council Community Hub.
  3. Running a loan and gifting library for tech devices.
  4. Creating a bespoke digital learning course.

This much needed financial support means Burmantofts Community Friends continues to have the staff capacity to deliver and expand on the digital inclusion support from which so many members benefit.

Next Steps

Burmantofts Community Friends continues to seek partnerships to support their groups with digital engagement, with an eye on their newer activities such as training courses and one-to-one drop-ins. They are also seeking support and knowledge around CiviCRM databases and are interested in exploring the possibility of developing a BCF app for their members. 100% Digital Leeds will continue to support BCF with their digital inclusion aims and objectives.

Case Studies

Member W

“Member W had just come out of being in hospital for over three months during Covid when we engaged with them. A member of staff phoned them every fortnight. When the doors opened again they joined multiple groups including the digital skills group. They did a photography project where they were able to practice their digital skills and are encouraged keep in touch with each other digitally. Member W now uses Google to look up information, including health information to make sure that they are informed before going to the chemist or the doctors. They have also been supported to do online banking, which has been useful as the local banks were closing. They use apps for identifying birds and plants and also to do online shopping and contact their local councillors.”

Member X

“Member X approached us during what she described as the lowest point in her life. Although she was still employed, her illness had rendered her unable to work. One of her primary concerns was obtaining support in claiming Personal Independence Payment (PIP) and managing her Universal Credit (UC) claim online. Due to her lack of confidence in navigating the digital realm, she found these tasks particularly challenging. We were able to assist her in applying for PIP and managing her UC claim, providing the necessary ongoing support to ensure she felt secure and informed throughout the process. With our help, Member X’s circumstances began to improve significantly. She has now become an active member of BCF and regularly attends our group sessions. The transformation has been remarkable; from feeling overwhelmed and isolated, she now enjoys a renewed sense of confidence and empowerment. She credits our team for this positive change, expressing gratitude for the consistent support and guidance we offered her. Today, Member X is capable of managing daily tasks that once seemed insurmountable, such as handling bills and keeping track of upcoming appointments. She frequently shares that discovering our organisation at her lowest point was a turning point in her life. With the support of BCF and our dedicated team, she has not only regained control over her financial and administrative responsibilities but also found a supportive community that has enriched her life in countless ways.”

Member Y

“Member Y’s journey into the digital world began with a strong desire to overcome her initial apprehensions about getting online. Initially, she had little to no digital skills and
felt frightened by the idea of having wifi at home. Nonetheless, her determination to learn led her to attend all digital sessions, including both the Breakfast and Browser
sessions and the Digital Drop-in sessions. Her dedication to improving her digital literacy has been unwavering, and it has paid off significantly. With access to a tablet and being part of the national databank for phone top-ups, Member Y has made substantial progress. She has diligently completed numerous learning modules with Learn My Way, which has bolstered her confidence in using digital devices. This newfound expertise has been particularly crucial given her recent cancer diagnosis; she has learned to navigate the NHS app, which is vital for managing her health. Additionally, she regularly visits online support groups for her arthritis, finding
solace and information in these communities. Member Y’s enthusiasm for digital learning extends to participating in various projects and acquiring a wide range of skills,
Her story is a testament to the empowering nature of digital literacy and her incredible resilience and dedication to self-improvement.”

The Shift.ms app for newly diagnosed people with multiple sclerosis (MS): a webinar for community partners

100% Digital Leeds is working in partnership with Shift.ms to deliver a webinar giving community organisations a first look at the Shift.ms app.

The Shift.ms app is available across Leeds to support those newly diagnosed with multiple sclerosis – typically those in their 20s or 30s – by connecting them with others who understand what they’re going through, offering health resources, community forums, and personalised peer support through a Buddy Network. Support is available for free, 24/7, 365 days a year through the app and there is a digital community of over 85,000 members across the UK.

The webinar will take place on Wednesday 7th October 10am-10.30am on Microsoft Teams.

For more information, or to book your space, visit The Shift.ms app for newly diagnosed people with multiple sclerosis (MS) on Eventbrite

Delivered in partnership with Victoria Kirk, Head of Growth and Transformation at Shift.ms, the webinar will cover:

  • More information about the features and benefits of the app 
  • How you can support people to download and use the app 
  • Information about what digital inclusion support is available across the city to signpost people to 

Benefits of the app: 

Founded by MSers, for MSers in 2024, Shift.ms offer social and emotional support, inspiring MSers to take charge of their health as soon as possible after diagnosis.  Shift.ms aims to minimise the negative impact of diagnosis on quality of life.

This free app can help to:

  • Increase social connections with people with lived experience
  • Improve emotional health
  • Increase self-efficacy
  • Support you to adapt to your diagnosis and better manage your health
  • Access useful information about how to live with MS
  • Connect you with a trained peers (buddies) who have lived with MS over 2 years

Impact:

  • 90% of members have seen improved social connections
  • 81% of members felt improved emotional wellbeing
  • 80% of members were more confident and motivated in managing their health

 “I’ve talked with so many awesome people who are going through this with me and it’s amazing to have others who understand.” 

Shift.ms app user

How to access the app: 

Anyone living in the UK can search for the Shift.ms app in the app store of their mobile device and download it:

Please note: People need an email address and a device to register. Once accessed, people can create an account to start using the app.   

Supporting people with barriers to digital inclusion  

Organisations can use 100% Digital Leeds’s Community Support Directory to identify where to signpost people to support with digital inclusion, such as accessing free wifi, devices, data sims, and digital skills support. Further resources to support people with digital health tools can be found on the 100% Digital Leeds Digital Inclusion Delivery Resources GoogleDrive. 

Partner Profile: Afrikindness

Afrikindness is a charity dedicated to nurturing positive racial identity and social-emotional development in racially marginalised children and young people. They support families from African and ethnically diverse communities in Leeds. Their mission is to help these individuals reach their full potential. Run by passionate volunteers, Afrikindness offers impactful programs including parent training, children’s academies, and community engagement initiatives.

They have four collaborative workstreams:

  • Education: Led by UK teachers, this stream creates inclusive content for schools, focusing on identity in children and young people.
  • Parent Support: Conducts informative sessions, webinars, and daily drop-in support, equipping parents with positive parenting tools to support their children.
  • Children’s Team: Supports social-emotional development through mentoring and training, empowering racially marginalised youth.
  • Research: Bridges the gap between community and research, exploring racial identity, social profiling, neurodiversity, and mental health.

Afrikindness work in partnership with the Leeds African Community Trust, Winners Chapel and over 15 affiliated African and Caribbean community and other faith groups where they promote their projects to parents most in need of support.

Afrikindness’s digital inclusion offer positions digital inclusion as an enabler to improving outcomes for African families by embedding support for improved digital skills, confidence, and access across their programme. The organisation aims to remove the digital barriers that prevent many families – particularly those from African and ethnically diverse backgrounds – from fully participating in today’s digital society. Afrikindness have a particular interest in supporting online safety, linked with their mission to build safer communities, support parents, and improve outcomes for children and young people, particularly within communities that can be underserved by mainstream services.

“Afrikindness’s ultimate goal is to create a thriving community of digitally literate parents who can easily access and utilise digital resources. This will lead to thriving parents who have easy access to resources and information, better access to community support, and who feel less socially isolated.”

Afrikindness

The impact of digital exclusion

Afrikindness have gathered feedback from parents and community leaders indicating that many parents do not know how to use digital tools effectively, leading to challenges in accessing vital resources.

The parents and communities Afrikindness work with are digitally excluded in several ways: 

  • Limited access to devices: A significant number of parents do not have access to digital devices, making it difficult for them to participate in online activities or support their children’s digital education.
  • Connectivity issues: Many households lack reliable internet access, further hindering their ability to engage with online services and resources.
  • Lack of digital skills: Many parents struggle with basic digital tasks such as completing online forms, scanning QR codes, registering for events online, participating in webinars and online workshops, and navigating websites for resources like mental health support or GP registration.
  • Lack of confidence in navigating misinformation and disinformation: Information often circulates through WhatsApp groups, faith networks, family groups, and diaspora communities. Messages shared by trusted contacts are rarely questioned. As a result, misinformation spreads quickly and is often believed.

Many of the families Afrikindness support also face wider challenges related to poverty, welfare, family responsibilities and settlement in the UK.

Taking an embedded, culturally responsive approach to supporting digital inclusion

Afrikindness delivers digital inclusion through a holistic, community-centred approach, recognising that digital skills development is most effective when combined with practical support that addresses wider social and economic challenges faced by families.

Digital inclusion is positioned as an enabler to outcomes that are meaningful for families

For many of the families Afrikindness supports, digital inclusion is rarely the most urgent issue faced. Parents are often focused on more immediate concerns, such as food poverty, managing household finances, ensuring their children attend and succeed at school, and addressing wider welfare and wellbeing needs. When engaging families with digital inclusion, Afrikindness speak to parents about how improved digital skills, access, and confidence will help them to do the things that are important to them. Putting digital inclusion into a meaningful context means parents and families are more likely to engage and participate.

“For the majority of the families we support, digital inclusion is not their most immediate need. Their immediate concern is, ‘How do I take care of my children? How do I put food on the table? How do I make sure that my children go to school? How do I make sure they do well?’

“That’s why we deliver digital skills in a way that helps parents address those real-life priorities, making digital inclusion meaningful and relevant to their everyday lives.

“Alongside our digital inclusion programme, we also support eligible families to access welfare support through initiatives such as the Household Support Fund (HSF), administered by Forum Central, as well as other available support schemes. Through our wider Community Empowerment Programme, we work holistically with parents on areas including neurodiversity, safeguarding, mental health, parenting and wellbeing.

“By supporting the whole family – not just their digital skills – we help build confident parents, resilient families and the nurturing homes every child deserves.”

Bunmi Owolabi, CEO, Afrikindness

Digital inclusion is embedded across Afrikindness’s wider programme

The organisation has embedded digital inclusion into their existing support work, helping those with limited digital literacy or access to gain the skills and tools they need to engage meaningfully with technology.

Digital inclusion is now a key strand of Afrikindness’s Community Empowerment Programme for parents, caregivers, and community leaders. Afrikindness’s ‘Nourish and Empower’ project is focused on providing food vouchers to parents who rely on food banks, particularly during the summer holidays when food banks are often closed, and on equipping families with much-needed digital skills training to reduce digital exclusion. The organisation has also addressed digital exclusion via their Young People’s Leadership Academy which aims to develop social and emotional intelligence skills that help children thrive and develop into kind, well-rounded adults.

Accessible digital skills sessions in trusted spaces

Sessions are delivered in trusted local spaces such as Community Hubs in areas of the city that are convenient for local families. Workshops take a conversational, discussion-based learning method rather than formal classroom teaching, incorporating community languages to ensure accessibility for all families.

“It’s been a lovely atmosphere with kindness and no judgement, and I’ve made friends so we can all be better parents together and help each other.”

Learner, Afrikindness

Delivered by trainers and volunteers parents know and trust

At Afrikindness, digital skills support is delivered by trained facilitators and volunteers who are known to, and trusted by, the community. This approach helps to ensure participation, particularly for families who may not normally engage with formal training environments.

Formal digital skills courses are delivered by a skilled volunteer tutor who brings a wealth of experience, cultural understanding, and a community-centred approach to supporting learners. Afrikindness’s 10-week digital skills course is designed to support parents to build essential digital skills, boost confidence, and stay connected in an increasingly digital world. Sessions focus on practical skills that help people to overcome barriers preventing them from engaging fully with digital services and opportunities.

Afrikindness has also appointed Community Digital Coaches to provide hands-on support to participants in a language they understand, helping them overcome digital barriers, build confidence, and apply their learning in practical ways. Community Digital Coaches are members of the Afrikindness community who have attended digital skills training and are now ready to support others. Their day-to-day guidance ensures that learners receive personalised support tailored to their individual needs and digital goals.

“A Community Digital Coach is someone within the community, someone who has gone through the training, and is able to now coach parents beyond the more formal training sessions. We have Coaches who can support people in their own language, such as Arabic, so they can easily talk to and engage parents. The Coaches support drop-ins for those who need one-to-one support, or parents can call them directly when they need help with anything digital.”

Bunmi Owolabi, CEO, Afrikindness

Encouraging parents to use Learn My Way to continue their learning at home

Afrikindness encourage parents to engage with online learning opportunities to continue their learning outside of the classroom.

As members of The National Digital Inclusion Network Afrikindness have access to Learn My Way, Good Things Foundation’s digital skills eLearning platform. Learn My Way modules are interactive and involve a lot of videos, so it is difficult for people to properly engage on a smartphone. If learners are interested in Learn My Way but don’t have a laptop at home, they can borrow one from Afrikindness.

“Learn My Way is a really useful tool for supporting people to continue their learning outside of formal learning sessions. One of our laptops is with a parent at the moment because she wants to work her way through all of the Learn My Way modules. Some of our parents with teenage children have mentioned that their children now sit with them, and they complete the Learn My Way modules together.”

Bunmi Owolabi, CEO, Afrikindness

Improved access to digital equipment and connectivity

Due to lack of access to equipment Afrikindness initially held their workshops at Leeds City Council Community Hubs, making the most of desktop computers available to the public. While this partnership was appreciated, the organisation found that hosting workshops in spaces open to the public limited the organisation’s options in terms of delivery methods and when sessions could take place.

100% Digital Leeds supported Afrikindness to acquire a bank of 30 laptops via funding and donations:

  • AWS and GIPSIL: Amazon Web Services (AWS) donated 35 laptops to Leeds VCSE GIPSIL, who were generous enough to distribute laptops through a number of partner organisations to people who needed them to access employment and housing, including gifting five laptops to Afrikindness.
  • Fujitsu: Fujitsu donated 15 reconditioned laptops as part of their social value commitment to Leeds City Council.
  • UK Shared Prosperity Fund (UKSPF): 100% Digital Leeds awarded a grant via the UK Shared Prosperity Fund to purchase a further 15 laptops and a lockable charging cabinet.
  • Jangala: Jangala gave an indefinite loan of five ‘Get Box’ portable wifi solutions.

This support has enabled Afrikindness to expand their digital skills delivery across a wider range of community spaces, allowing the organisation much more flexibility.

“Having access to a bank of laptops has significantly increased our capacity to deliver digital inclusion support. We are now able to continue delivering structured digital skills training to parents, run more online and hybrid sessions, support families with practical, hands-on learning and reach participants who were previously unable to engage.

“The equipment has also helped us move from awareness to sustained engagement, allowing parents to practise what they learn in real time and build long-term confidence.

“The provision of digital equipment has not only improved access but has strengthened participation, learning outcomes, and our ability as an organisation to deliver meaningful and ongoing digital inclusion support within the community.” 

Bunmi Owolabi, CEO, Afrikindness

Afrikindness has also been supported to access laptops and Get Boxes for the families they support:

“The gift of a laptop has made a significant difference to the families we support. For many of our community of parents, this was their first access to a personal laptop, which has immediately reduced digital exclusion within their households. Parents who previously could not engage online are now able to participate in training sessions, access information, and build their digital confidence.

“Importantly, the impact has extended to their children. With access to devices, many young people are now able to engage with our educational platforms such as GCSEPod, which we provide to support their learning. This has strengthened learning at home and enabled parents to play a more active role in their children’s education.”

Bunmi Owolabi, CEO, Afrikindness

Launch of the first 10-week Digital Inclusion Programme

In April 2026, Afrikindness proudly launched its first 10-Week Digital Inclusion Beginners Programme at the Reginald Centre in Leeds, marking an important milestone in their commitment to reducing digital exclusion within communities.

The programme attracted 15 parents and carers, who attended weekly sessions from April to July 2026 with enthusiasm and a genuine desire to improve their digital skills. What began as a classroom-based training programme quickly evolved into a supportive learning community, where participants gained confidence, shared experiences and encouraged one another throughout their digital journey.

Designed for complete beginners, the programme combined practical, hands-on learning with real-life digital tasks to ensure participants could confidently apply their new skills beyond the classroom. Each session included opportunities to practise using laptops and digital devices, access online services, create and manage email accounts, search the internet safely, complete online forms and build awareness of online safety, scams and cyber security.

To support continuous learning, participants completed a weekly learning check-in, allowing them to reflect on what they had learned, identify areas where they needed additional support and celebrate their progress. Alongside the formal training sessions, learners were encouraged to attend digital drop-in sessions facilitated by the Community Digital Coach, where they received one-to-one guidance, practised newly acquired skills and built confidence at their own pace in a relaxed environment.

As part of the programme, every participant was enrolled onto Learn My Way, a nationally recognised online learning platform offering free digital skills courses. Learners used the platform to reinforce classroom learning, complete additional modules independently and continue practising essential digital skills between sessions, helping to strengthen their confidence and promote lifelong learning.

The programme concluded with a practical digital skills assessment, designed to give participants the opportunity to demonstrate the knowledge and skills they had developed throughout the course. Rather than being an exam, the assessment focused on everyday digital tasks and enabled trainers to understand each learner’s level of confidence, identify those ready to progress to the next stage of training, and recognise anyone who would benefit from additional support before moving forward.

The successful completion of the Foundation Programme not only celebrated the achievements of the participants but also demonstrated the value of community-led digital inclusion, providing parents with the confidence, skills and support needed to participate more fully in an increasingly digital world.

“We just finished a 10-week Digital Inclusion Foundation course for parents, with brilliant feedback. They took a bit to warm up, but it turned into a great two-way conversation, with parents sharing their own stories and experiences that helped everything click.

“We also covered misinformation vs disinformation and how to stay safe from scams and hackers – really relevant given how much of these parents now navigate for their kids too. They engaged really well here, adding their own examples along the same lines.

“Overall, storytelling, real-life examples, and strong engagement from the parents made this a course that really landed.”

Amrjit Matharu, Digital Inclusion Lead Trainer, Afrikindness 

Supporting improved digital skills and confidence with QFutures Community Fund

With the support of 100% Digital Leeds, Afrikindness are one of four charities in Leeds to secure funding via Leeds Community Foundation and Quickline’s QFutures Community Fund. This targeted funding is designed to support community organisations in Leeds and Bradford that work with children, young people, and families to develop digital skills and enhance employability. At the time of publishing, Afrikindness are starting to deliver year two of this three-year project.

Embedding digital support into welfare provision

The grant has enabled Afrikindness to embed digital inclusion into their welfare provision. Afrikindness’s welfare provision helps families facing financial hardship and multiple vulnerabilities with essential support. Because the welfare provision is delivered by the organisation’s Community Digital Coaches, as well as providing immediate support in the form of food vouchers, they can also talk to families about how developing their digital skills and confidence will help them to access a wider range of services and improve their situation, and direct them to the organisation’s digital skills sessions.

Embedding digital skills support into the Community Empowerment Programme

The grant has also enabled Afrikindness to strengthen digital inclusion within African and minority communities in Leeds by delivering digital skills training, digital literacy education, and ongoing support to parents and families. The project supports increased confidence in using digital tools, improving access to online services, supporting children’s digital education, and promoting safe and informed online engagement.

The workshops formed part of Afrikindness’s Community Empowerment Programme. The programme offers training, mentoring, and leadership development for parents passionate about making a difference in their communities.

To support delivery, Afrikindness recruited two volunteers to strengthen project capacity, including a Volunteer Digital Support Lead and a Community Leader who is supporting outreach, engagement, and programme delivery within the community.

The first delivery round of the five-module digital skills programme supported 30 parents to develop the digital skills they need to thrive, from basic digital literacy to becoming confident, independent, and digitally skilled users.

As part of the project Afrikindness gifted laptops to a number of families unable to afford their own device, and the team continues to provide one-to-one support to ensure families benefit from digital access at home.

Across the sessions parents shared meaningful improvements in their digital confidence and everyday skills. Key benefits reported include increased confidence in using laptops, reduced fear, anxiety, and hesitation around technology, and greater motivation to continue practising and using digital tools effectively.

“With over 30 parents now actively participating, this five-module training is already boosting confidence, building digital skills, and helping families support their children’s learning. Strengthening parents’ digital skills directly strengthens children’s development, giving them better access to resources, safer online environments, and improved support at home.” 

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Parents are now increasingly supporting their children’s education by accessing GCSEPod, an online learning platform that Afrikindness offers to students. The training has helped parents gain confidence in using laptops and in their ability to support their children with schoolwork.

“Before the sessions, I was scared of even opening my laptop. Now I log in confidently, help my child find GCSEPod videos, and even use the internet safely. This training has changed my life, and I will still continue with the training.”

Learner, Afrikindness

Embedding digital skills support into the Young People’s Leadership Academy

Quickline also provided in-kind support, delivering a Teen Digital Skills Workshop. The workshop fed into Afrikindness’s Young People’s Leadership Academy which aims to develop social and emotional intelligence skills that help children thrive and develop into kind, well-rounded adults.

The session covered a range of subjects including cyberbullying, avoiding fake news and phishing, awareness of sharing information online safely, the importance of managing screen time, and digital jobs of the future.

Quickline also offered participants access to their virtual work experience portal, designed to help young people explore career opportunities, develop key skills, and gain valuable insights into different industries. The portal immerses users in five key departments at Quickline: Marketing, Human Resources, Engineering, Data, and IT. Each business area presents a series of practical challenges and real-world tasks designed to simulate the day-to-day responsibilities of professionals in that field.

“Afrikindness is proud to announce the successful delivery of a highly engaging and transformative Teen Digital Skills Workshop, facilitated by Connor Moore, Social Value Executive from Quickline Communications. The full-day session empowered young people with the knowledge, awareness, and confidence to navigate the digital world safely while exploring future career opportunities in the digital sector. The workshop was interactive, practical, and youth-focused, incorporating quizzes, group discussions, real-life scenarios, and open conversations. It was fantastic to see our teens actively engage, ask questions, and reflect on their digital habits and aspirations.”

Bunmi Owolabi, CEO, Afrikindness

Tackling misinformation and disinformation with Connecting and Protecting Communities

Afrikindness were one of five community organisations to partner with 100% Digital Leeds on Connecting and Protecting Communities.

Financed by the UK Shared Prosperity Fund (UKSPF), Connecting and Protecting Communities aims to give organisations the tools they need to support people and communities to develop the transferable skills needed to spot and be critical of misinformation and disinformation.

100% Digital Leeds partnered with Afrikindness to understand how to tailor media literacy messaging and learning delivery to resonate with, and be accessible and engaging for, families from African and ethnically diverse communities in Leeds. Afrikindness identified parents with whom they had existing trusted relationships to take part in the project, via their Community Empowerment Programme.

Afrikindness knows that their parents may be more susceptible to misinformation and disinformation, and it can have a deeper impact, due to:

  • Language barriers and cultural interpretations of information.
  • Lower trust in institutions.
  • Reliance on peer networks.

Tackling misinformation and disinformation is a priority for Afrikindness as many of their families have been affected by online scams, harmful rumours, and culturally targeted false narratives.

For many parents across the Afrikindness community, information often circulates through WhatsApp groups, faith networks, and family and friend groups. Messages shared by these trusted contacts are rarely questioned.

“It is hard to challenge information or sources sometimes. We come from a different country, things are different back in Africa, we need to adapt and adjust to broaden our thinking and upskill ourselves, so we are more confident to identify misinformation and disinformation.”

Learner, Afrikindness

Parents have frequently approached the organisation after being scammed, children having behavioural challenges and being exposed to harmful online content, and panic caused by rumours spread online.

“Examples shared by participants included fake supermarket voucher links offering £100 rewards, COVID-19 ‘cure’ rumours and claims that vaccines are designed to harm certain communities, scam emails requesting payments or personal information, and impersonation messages from ‘friends’ requesting urgent money.

“Participants explained they often forwarded messages ‘to help others’ without realising the harm.”

Afrikindness Connecting and Protecting Communities Report

As a result, Afrikindness is aware that misinformation can spread quickly and is often believed by many of their community. Without the skills to critically analyse information, parents may unknowingly share harmful content or become victims of scams.

Parents also expressed concerns around their children accessing misinformation and disinformation.

“We recognise that digital safety is now an essential part of modern safeguarding and parenting. Supporting families today requires more than providing access to devices. We need the skills ourselves. Our children are advanced online, we don’t know everything they know online, and we want to be confident in helping them, showing them and keeping them safe as well as ourselves”.

Bunmi Owolabi, CEO, Afrikindness

Taking a train-the-trainer approach to tackling misinformation and disinformation

“The project shows that tackling misinformation and disinformation requires more than providing information. It requires trust, cultural understanding, and community engagement.”

Afrikindness Connecting and Protecting Communities Report

Afrikindness adopted an interactive community learning approach to delivering the project. They chose to host their sessions at the Reginald Centre Community Hub in Chapeltown, a trusted location known to the parents. To increase confidence and create an informal, non-judgemental environment their sessions included opportunities for relationship building and peer-support.

To support continued participation, all participants received a laptop, headset, mouse, and laptop bag with vouchers. Afrikindness embedded digital skills support into the sessions, with exercises on laptops and desktop computers so parents could develop their digital skills and increase their confidence to navigate the internet throughout the course.

The programme ran over five weeks, with sessions covering the following topics:

  1. Introductory informal session
  2. Introduction to misinformation and disinformation
  3. Phishing and online scams
  4. Content types and responsible sharing
  5. Fake news and Artificial Intelligence

Afrikindness also hosted an additional parent-teen interactive learning session co-facilitated with young people using storytelling, videos, and quizzes. Young people helped parents identify fake content and explained online behaviours.

Afrikindness supported their members to share their own experiences by working together to complete group quizzes and navigating information together in pairs. This increased confidence and empathy, and created a judgment-free environment with learners recognising ‘it could happen to any of us’.

Many of Afrikindness’s learners had seen scams relating to Asda vouchers shared through WhatsApp groups and online. To many, the vouchers appeared legitimate, and some learners had been scammed in this way in the past. Afrikindness used this scam as an example in an ‘identifying the red flags’ exercise to build learners’ skills and confidence in looking for signs of when something is a scam, reinforcing the message that ‘if it’s too good to be true, it probably is’.

Workshop outcomes

Afrikindness’s goal was to upskill parents to recognise misinformation and disinformation and to support them to pass on their learning to their children and share their knowledge to help them. This approach helped parents to feel more confident and have greater knowledge of which tools and resources are available to support them in staying safe online and protecting their children online.

“Participants are now more confident, more critical, and more cautious online. They have begun sharing learning within their communities, extending the project’s impact beyond the classroom. The programme has helped families move from passive users of information to critical thinkers and informed digital citizens.

“Feedback shows significant behavioural change. Participants reported pausing before sharing information, verifying online content, avoiding suspicious links, and teaching their children online safety practices. All participants independently delivered learning to other parents, demonstrating knowledge transfer within the community.”

Afrikindness Connecting and Protecting Communities Report

“Before this training, I was afraid of using many online services because I had been scammed before. Now I know how to protect myself, check information properly, and help others avoid the mistakes I made. Receiving a laptop has allowed me to continue learning and support people in my community. I feel much more confident and connected.”

“I have learnt so much. I feel more empowered, peaceful and calm about the theme of misinformation and disinformation, to take my time and slow down to check something before I act.”

“I’ve learnt that if a scam text or misinformation comes to me online or through a message, I can break the chain of sharing by not passing it on if I am not 100% sure it is true. I will now pause, and fact check before I share.”

Learners, Afrikindness

100% Digital Leeds is using the insights gathered by Afrikindness and other delivery partners to develop the Connecting and Protecting Communities toolkit. This will be a co-produced bank of resources that organisations can use to teach online safety and media literacy, including tackling misinformation and disinformation. The resources will include session plans, case studies and examples of misinformation and disinformation that will resonate with a wide range of organisations and their learners. They will set out different approaches to embedding these discussions within existing services and digital inclusion interventions. The resources will enable other organisations to deliver meaningful digital inclusion interventions on the theme of misinformation and disinformation. The toolkit will be published later this year, on the Digital Inclusion Toolkit.

Advocating for the needs and experiences of minority ethnic families

In March 2026, 100% Digital Leeds invited Afrikindness to speak as part of our digital inclusion annual report to Leeds City Council’s Infrastructure, Investment, and Inclusive Growth Scrutiny Board.

“Taking our community voice into strategic spaces like the Scrutiny Board is incredibly important. It allows us to highlight the lived experiences behind the data. Families who are trying to do their best but lack the tools, confidence, or understanding to fully engage in the digital world. Digital inclusion is no longer optional; it is essential for safeguarding, education, and long-term life outcomes for our children.”

Bunmi Owolabi, CEO Afrikindness

Next steps

Developing digital skills courses to support parents with a range of skills levels

Afrikindness are continuing to develop their digital skills courses. After delivering their 10-week course to two cohorts the organisation has found parents join the course with a range of abilities, with some having foundational skills and some starting ‘from scratch’. They have also found some parents are interested in developing their digital skills to a more advanced level, looking for support with more complex digital platforms and issues such as cloud storage. As a result, Afrikindness are developing their digital skills training to include three 10-week courses at beginner, intermediate, and advanced levels.

“Our next stage will be to kick start an ‘intermediate’ course with the parents who have attended our digital skills sessions to date, as a lot of our current group of parents want to take their learning further. We also have a waiting list for beginners, so will be delivering the existing course for a further, third cohort of parents.”

Bunmi Owolabi, CEO, Afrikindness

Overcoming challenges

Afrikindness are still looking for support in the following areas:

  • Access to digital equipment: donations of new or professionally reconditioned digital devices such as smartphones, tablets, and laptops. This will help Afrikindness gift devices to parents struggling to afford equipment for themselves and their children.
  • Securing a permanent venue: securing a dedicated space in a community venue in the LS7, LS8, or LS9 area. A permanent space will help Afrikindness more easily and efficiently deliver digital skills workshops and one-to-one support.
  • Additional resources and funding opportunities: access to more funding will help Afrikindness further expand on their digital inclusion offer to support more people, and to provide a wider range of support, meeting the varied needs of the community.

 

Case studies

Mrs A

“Mrs. A is a parent and community member from Leeds who joined Afrikindness’s Digital Skills and Misinformation Awareness Programme after experiencing several challenges online. Prior to joining the programme, she had limited confidence using digital platforms and had previously fallen victim to online scams and misleading information shared through social media and messaging platforms. These experiences left her feeling anxious about using digital technology and uncertain about which online information sources could be trusted.

“Mrs. A enrolled in the six-week training programme to improve her digital skills and better understand online safety, misinformation, and disinformation. Throughout the programme, she participated in interactive workshops covering topics such as identifying fake news, recognising scam tactics, protecting personal information online, and accessing trusted sources of information. She also developed practical digital skills that enabled her to engage more confidently with online services and learning opportunities.

“At the completion of the programme, Mrs. A received a laptop through the project, which further supported her ability to practise and apply her new skills at home. Since completing the training, she has become an active advocate within her community, sharing what she has learned with family members, friends, and other community groups.

“She now regularly encourages others to verify information before sharing it and helps raise awareness of common online scams and digital safety practices. The programme has not only increased her digital confidence but has also empowered her to become a trusted source of information within her community.”

Learn more about the Afrikindness Digital Inclusion Programme

Discover Afrikindness training programmes, community support, resources and opportunities to get involved at afrikindness.org/digital-inclusion or contact Afrikindness via email at info@afrikindness.org

Leeds Digital Inclusion Fund 2026

The Leeds Digital Inclusion Fund is a permanent grant funding stream administered by Leeds Community Foundation in partnership with 100% Digital Leeds. The fund supports the development and delivery of sustainable digital inclusion interventions in Leeds. Grants of up to £10,000 are available to community organisations aimed at ensuring that individuals and communities in Leeds have the skills, support, and equipment to be active online, now and in the future.

Applying to the fund

The 2026 Leeds Digital Inclusion Fund launched on 6 July and is open for applications until midday on Tuesday 1 September, with decisions being made in December. The grant criteria, eligibility, and all other relevant information can be found on the Leeds Community Foundation website.

Contact us for support in developing your project idea and fund application. To ensure you can make the most of the support available from the 100% Digital Leeds team organisations should read the grant criteria and eligibility, and watch the briefing event recording, before contacting us.

If you have any questions about your eligibility or the application process, please contact the Leeds Community Foundation Grants Team at grants@leedscf.org.uk or call 0113 242 2426.

Fund launch and briefing event

This year’s Leeds Digital Inclusion Fund was launched on 6 July with an online briefing event hosted by Leeds Community Foundation and 100% Digital Leeds. During the event we shared information about the fund’s criteria and application process, as well as the support that 100% Digital Leeds can offer.

Leeds Digital Charity Ball

Every year, money raised by the Leeds Digital Charity Ball is given in grants to community organisations through the Leeds Digital Inclusion Fund. Grants support the development and delivery of sustainable digital inclusion interventions in Leeds, and the fund is administered by Leeds Community Foundation with support from 100% Digital Leeds.

On 25 June 2026, the digital and tech sector in Leeds came together at the Royal Armouries for the fifth annual Leeds Digital Charity Ball. The event aims to celebrate the city’s growing tech and digital community, shine a spotlight on the importance of digital inclusion, and raise funds to narrow the digital divide.

Partner Profile: The Highrise Project

The Highrise Project is a Community Interest Company based in Armley, established to explore the experiences and social connections of people in and around high-rise buildings and council-built estates. The organisation uses art and creativity as a means for people from marginalised communities to share their stories and develop new skills. Their participants include high-rise tenants, people from refugee and migrant communities, unemployed people, and those facing mental and physical health challenges.

Many of the people The Highrise Project work with are from low-income families, and do not have the financial resources to purchase tablets or laptops, or the data and wifi needed to get online. Even if an individual has access to a device and internet connectivity, they may not have the skills or experience to confidently use digital tools and services. Language barriers, disabilities, and health issues, including poor mental health, are further barriers to digital access. All of this means that the communities that The Highrise Project works with can feel left behind and overwhelmed by the constantly changing digital landscape.

With the support of 100% Digital Leeds, The Highrise Project have embedded support for digital inclusion across their programme. For many of their participants, arts and creativity is a safe, low risk, and engaging way to take their first steps with digital. The Highrise Project motivates people who are hesitant about digital, helps them to develop basic digital skills and confidence, and improves the mental health and employability of their participants.

“When we focus on digital arts abilities, it also helps participants build their core digital skills. Working towards artistic outcomes keeps people motivated and adds a sense of purpose to their learning.”

Co-founder, The Highrise Project

Building the organisation’s capacity to support digital inclusion

During the pandemic The Highrise Project delivered arts workshops with groups of refugees, migrants, and unemployed participants. Social distancing rules forced the organisation to deliver their programme digitally and they immediately became aware of the struggles people had with getting online, often due to the affordability of devices and connectivity. To address these barriers, The Highrise Project provided free data SIMs for participants experiencing data poverty.

In October 2021, The Highrise Project moved into a new base at Armley Community Hub to create a space where people could come together and continue accessing support and advice. With support from 100% Digital Leeds, they secured funding to deliver activities with people who didn’t have access to digital equipment, teaching participants new digital literacy skills, and showing them how to use creative software.

They also recruited a Creative Digital Workshop Support Officer into the team. This additional capacity made a huge difference to the support the organisation can offer. The new Support Officer works with participants to tackle specific challenges, like accessing emails, downloading apps, and using devices for things like online shopping and listening to digital radio.

Participants have reported feeling more confident and capable in their digital skills. They feel comfortable asking for help, as they are being supported in a familiar environment by people they know and trust. Participants also report growing confidence when using technology. People who had never accessed digital are now able to download apps to listen to their favourite music, and watch films, reducing feelings of isolation and improving mental health.

The skills developed in workshops have supported participants to apply for jobs, with one participant using the skills to develop a power point for a work interview. Participants also reported learning new creative digital skills to produce their own artworks.

“Having an Officer there to support with digital skills has a huge impact during the workshops so that people can have individual help when needed during the session.  This means that you can work with people who have different skill levels at the same time.’

Co-founder, The Highrise Project

Leeds Digital Inclusion Fund

The Leeds Digital Inclusion Fund supports the development and delivery of sustainable digital inclusion interventions in Leeds. Grants of up to £10,000 are available to community organisations aimed at ensuring that individuals and communities in Leeds have the skills, support, and equipment to be active online, now and in the future. The Highrise Project received funding from the Leeds Digital Inclusion Fund in 2022 and 2023.

Funding in 2022 enabled The Highrise Project to purchase a bank of iPads and run a series of six-week courses that supported participants to develop digital skills and confidence through art. Courses included basic digital skills development through art forms such as animation, photography, video editing, and augmented reality, using digital tools such as Procreate and Adobe Aero.

Creative arts were again used to support core digital skills such as web searching, file management, and social media use. Those attending the courses reported increased confidence in using technology, reduced feelings of isolation and better mental health, as well as new friendships and improved creativity within their own artwork. Some participants went on to use their learning to look for work, and some went on to pass on learning to friends and family members.  A supportive and inclusive culture within sessions was also identified as enabling progress and encouraging participants to look beyond basic skills to intermediate levels. Further funding in 2023 allowed The Highrise Project to build on their work by expanding their digital inclusion programme. On an organisational level, The Highrise Project were also able to grow their own expertise in digital learning and build new partnerships across Leeds and further afield.

Their expanded programme ‘Developing Digital Literacies Through Art’ doubled the number of courses available to provide more opportunities for people to access digital skills and devices:

“The programme helps to develop additional digital skills such as web search, using and uploading to social media platforms, saving and editing files, and email and communication skills. These transferable skills enable local people to tell their own stories using creative methods, as well as enabling them to engage with digital technologies and access online services.”

Co-founder, The Highrise Project

Funding from Fujitsu

In 2025 The Highrise Project was awarded a grant from Fujitsu, via their social value commitment to Leeds City Council. This funding meant The Highrise Project could expand the remit of their Creative Digital Workshop Support Officer through increased hours. This additional capacity has meant that workshops can run more effectively and efficiently, with one-to-one digital support available to participants:

“Our Creative Digital Workshop Support Officer helps people to access creative digital apps like Procreate and platforms like Etsy and Red Bubble. She also supports them to develop basic digital skills, like understanding how an iPad works, uploading and downloading files, internet safety, and understanding fair use of images. When we’re running workshops, our Creative Digital Workshop Support Officer is there to help people who are struggling with those basic skills and helping them to keep up with the workshops.”

Co-founder, The Highrise Project

This additional capacity means The Highrise Project has also been able to run more workshops with themes designed to engage participants previously reluctant to explore digital tools. This approach has been effective at engaging participants with low digital confidence and motivation, leading to increased participant take-up.

“One of our participants is creative, but she’s never done digital work. She has an iPad, but she’d never used it, and she’d been very opposed to using digital. Having a Support Officer allowed us to run a workshop which combined bookbinding with digital tools. With support and encouragement from the Support Officer she learned how to use Canva and Procreate and how to upload images. Things that she was absolutely opposed to doing, she’s now really embraced, just by having support and space for five weeks. She said, ‘I’m glad I came on this course because now I can use digital tools and I can see the benefits of it’.”

Co-founder, The Highrise Project

Retention of the Creative Digital Workshop Support Officer role has also increased capacity for the team more generally, allowing The Highrise Project to secure further funding.

“The funding has been amazing because we can continue to work with the Creative Digital Workshop Support Officer and focus on running workshops while they focus on digital inclusion. It means that we have more scope to go out into the community because we have a bigger team. We’ve also been awarded additional funding from other sources to support the work. It’s been a bit of a struggle this year with funding, but it’s always easier to apply for funding when you have ongoing work that you can build upon.”

Co-founder, The Highrise Project

Supporting skills for self-employment with Multiply

100% Digital Leeds worked with Leeds City Council’s Employment and Skills team and third sector partners to support communities hit hardest by the cost-of-living crisis through Multiply, a government-funded scheme to improve adult numeracy skills. It aimed to boost people’s ability to use maths in their daily life, both at home and work.

The Highrise Project received funding to deliver a course introducing learners to the skills needed for self-employment, including basic numeracy and digital skills.

“A lot of people would like the option to work as a freelancer, but when you say to someone ‘You should be self-employed’, they immediately start thinking about all these things that they might have to do to get to that point, and it feels too scary, especially for people without financial resources. Being introduced to self-employment in a fun way by bringing in creative digital skills means people find it easier to get started on that journey.

“Because of our own journeys to self-employment, we’re aware of some of the issues that people struggle with. When I was looking for advice to become self-employed, it was something that you had to really search for. You had to go into an office and talk to somebody who was in a business suit. It was quite intimidating. People being able to access support from someone they recognise in a very relaxed way helps to breakdown that barrier and make it less scary.”

Co-founder, The Highrise Project

The course, delivered at New Wortley Community Centre, covered:

  • What it means to be self-employed
  • How to register as self-employed
  • Where to find further support about self-employment online
  • Different ways to calculate how much to charge for your time / product
  • Basic bookkeeping
  • Using free online tools like Canva to create social media content
  • A Dragon’s Den-style workshop where people presented their ideas for self-employment.

Each participant was gifted a digital device and connectivity. Prior to engaging with Multiply over half of the learners had no digital device or struggled with data poverty. For some of the learners, access to digital was the strongest reason for them attending. Of the learners who already had a digital device, most only had access to a smartphone so being provided with a tablet made it much easier to use tools for self-employment, such as accounting platforms.

Arts, Culture and Older People: Research Project and Toolkit

In 2025, 100% Digital Leeds worked with the University of Sheffield on a research project funded by Arts Council England, exploring whether participation in digital arts and culture could serve as an initial first step for older people to become more confident with a broader range of digital tools and services. As part of the project, 100% Digital Leeds developed a toolkit advising arts and culture organisations, older people’s services, and digital inclusion specialists on how they can collaborate and embed digital elements into creative activities.

The Highrise Project were invited to provide a case study, sharing their specialist knowledge as an arts organisation in addressing digital inclusion through a cultural lens, demonstrating how arts and culture can act as a ‘perfect hook’ to engage older people in digital inclusion.

“I think this is true of arts across the board. You’re approaching a problem in a different way. You’re not saying, ‘People aren’t accessing their internet, so we’re just going to teach them how to Google something.’ You’re saying, ‘We’re going to approach this in a different way’, using creativity to have those conversations.’”

Co-founder, The Highrise Project

Supporting vulnerable people with multiple and varied needs

The Highrise Project recognises that arts and creativity aren’t engaging for everyone in the community, nor are they trying to be ‘all things to all people’. They see themselves as ‘part of an ecology’. Forming partnerships with, and signposting people to, organisations that already have the foundational knowledge, skills, experience, and resources to meet particular needs, is an important part of their offer.

“We often work with people who have lots of different needs and are quite vulnerable, but we can’t be all things to all people, and we’re not trying to do everything. From a safeguarding perspective and a boundaries perspective, we don’t want to promise something that we can’t then deliver on. We’re not counsellors, we’re not therapists, we don’t have loads of money and resources and people. We’re only available to support people one day a week – we don’t want people to rely solely on us. So we work closely with organisations that have more capacity, or offer specialist services, and we signpost participants as needed. We partner with organisations whose core offer is supporting people from the different communities we work with, such as refugees and asylum seekers. If people are experiencing food poverty, or they need access to hygiene banks, we signpost to organisations who provide those services and are better placed to support people in that way.”

Co-founder, The Highrise Project

The Highrise Project are conscious of the fact that many of their participants are socially isolated. They feel that, while digital can be a tool for connecting with others, for some of their participants it may exacerbate their feelings of loneliness. It is important to The Highrise Project that their work facilitates in-person social connections as well as digital connection.

“It’s critical that we recognise that some of the people we work with feel like they’re losing connections through digital. Digital can be an incredibly powerful tool for connection, but it can also be incredibly isolating. Some of our participants struggle with the idea of not talking to a person and just having an app on your phone. When we talk about people accessing medical stuff online, or banking, people can feel a sense of loss. They might not have spoken to anybody all week and then, suddenly, we’re telling them that the one person they feel like they could speak to is replaced by an app. It’s important we think about that in what we’re encouraging people to do, and what we’re facilitating. It’s important we help people to make in-person social connections.”

Co-founder, The Highrise Project

The Highrise Project are also conscious of the fact that many of their participants are vulnerable and can find it very difficult to trust digital tools and services, or to feel safe online. They can feel overwhelmed by what they feel are mixed messages around who or what they should trust and how they should go about keeping themselves safe, both online and offline.

“If you’re used to using digital tools, you may not think about how much trust is involved. We can take for granted things that might make our participants really nervous. Especially the idea that everything is on your phone, and a phone isn’t connected to a physical ‘back up’. People worry about ‘What if I lose it? What if somebody can hack it?’ We talk about online safety, but people tell us ‘I’m not supposed to give my details out. I’m not supposed to access things if I don’t know what’s going on’. People have to be aware, but it can be a lot for them to take in. To some of our more vulnerable participants it can feel like they’re being told ‘Don’t do anything, don’t trust anybody, but also, trust this random app’.”

Co-founder, The Highrise Project

The long-term impact of support to develop The Highrise Project’s creative digital and digital inclusion offers

The grant from the 2022 Leeds Digital Inclusion Fund, and the bank of iPads purchased with that funding, meant The Highrise Project were able to deliver digital sessions on themes such as experimental digital photography as part of the University of Leeds’s Welcoming Migrants programme, working with The Stanley & Audrey Burton Gallery  and Treasures of the Brotherton Gallery. They were also able to gift data to the participants, who were helped to attend by charities supporting refugees and asylum seekers, such as LASSN, PAFRAS, and RETAS.

Delivering this work has led to The Highrise Project developing an ongoing relationship with the University, providing a much-needed income stream. The project also saw the Highrise Project building trusted relationships with participants who have gone on to engage with the organisation’s core offer in Armley.

Some of those participants have continued to work with The Highrise Project on a recent commission as paid Co-producers, giving them an opportunity to be paid for their expertise and develop as arts practitioners.

“While they’ve been working with us, we’ve been signposting to other opportunities, and they’ve been finding their own, so they’ve been developing their own practice independently. They’re people who self-define as creatives and artists and want to pursue that as a career. One person came to us through PAFRAS at the University of Leeds Welcoming Migrants project. We signposted him to the University’s Lifelong Learning Centre, and he’s now in receipt of a refugee scholarship and is on a degree course. He’s volunteering with MAFWA, he’s on Boards, he’s connecting with other people in the University. He’s got so much grit and determination, he’s amazing. And we can trace all those long-term benefits back to the Leeds Digital Inclusion Fund in 2022, which meant we could buy the iPads. It’s really been transformational for The Highrise Project and our participants.”

Co-founder, The Highrise Project

Developing their digital arts offer has led to The Highrise Project successfully accessing further funding opportunities, including:

  • Cultural Bridge, which has seen The Highrise Project form a bilateral partnership with Kulturbühne Neustadt e.V. a non-profit organisation based in Halle-Neustadt, Germany.
  • Funding from the Leeds Cultural Investment Partnership to develop an Armley Digital Heritage Trail.
  • Partnering with Leeds Arts University and Getaway Girls to create an animation as an output of their Include+ funded project on online objectification.

This work has prompted a shift in how they approach income generation, moving beyond grant dependency towards commissions, partnerships and producing digital outputs for other organisations. Their digital workshops have also created paid roles for participants as support assistants, with plans for the organisation to build on this model to increase capacity over the long term.

Longitudinal impact for individuals

“AB has had a lot of health problems in the last two years. They don’t have family who can support them, and they rely on access to groups to maintain their mental health and wellbeing. They spend a lot of time alone in their flat, and this can be isolating. Through attending a Multiply workshop, AB received their very first mobile phone. They were unsure how to use it but we were able to offer digital skills workshops and one-to-one support where they learned to fill in forms online, take photos and videos. They also received support to learn how to do things that were meaningful for them, including downloading apps to listen to the radio and watch films, which improved AB’s wellbeing at home. More recently they have started to use WhatsApp to message friends, which has helped them to feel less isolated.”

“CD is an older gentleman who lives alone, having lived with his mum until she passed away. He is very isolated, very, very suspicious of all things digital, and very particular about his privacy. He’s very open about the fact that he struggled in school and didn’t understand a lot of the lessons. When CD first engaged with The Highrise Project he had no digital skills at all, talking a lot about how fast the digital world moves and how it’s very difficult for him to keep up. We encouraged CD to sign up to our Multiply course, spending a lot of one-to-one time with him, very patiently explaining every step of the course so he felt comfortable with it, filling out the form, then looking at budgeting and digital skills. The fact that he was willing to take part in Multiply at all is a massive win because he was so suspicious of the internet. Since completing Multiply, CD has signed up for our digital art sessions, which shows how much his confidence has grown. Hopefully by the end of those sessions, we’ll have him confidently using his new smartphone.”

Next steps

100% Digital Leeds has worked with The Highrise Project for over five years. In that time, The Highrise Project has increased their capacity, deepened their understanding of the barriers to digital inclusion, and developed their digital inclusion offer to meet the needs of the communities they serve. Digital inclusion is now embedded as a crucial element of their core offer. 100% Digital Leeds will continue to look for opportunities to work with The Highrise Project to increase digital inclusion and improve outcomes for the people they are supporting.

Partner Profile: Burmantofts Community Projects, known as Money Buddies

Burmantofts Community Projects is a registered charity based in Burmantofts, one of the most economically deprived areas of Leeds. They deliver Money Buddies, an independent Money Advice Service providing free, confidential support with budgeting, benefits, debt and money worries.

In late 2025, 100% Digital Leeds provided Burmantofts Community Projects with a grant via the UK Shared Prosperity Fund to support an eight-month pilot of Digital Buddies. The grant paid for a Digital Buddy to offer digital skills support and access as part of the Money Buddies service, for one day a week.

“This pilot demonstrates that advice alone is not enough. People need the confidence and practical support to act in the moment. By embedding Digital Buddies alongside our Money Buddies, we are enabling immediate action, delivering stronger financial outcomes and building lasting resilience. Digital inclusion is fundamental to tackling poverty and ensuring people can access the support they deserve.”

Chief Executive Officer, Money Buddies.

Between November 2025 and mid-March 2026, the Digital Buddy supported clients to use digital tools and services to implement the advice given in their Money Buddies session. This gave clients more time and support to complete digital actions immediately, under guidance, which led to remarkable improvements in financial gains for clients. Clients supported by the Digital Buddy as well as a Money Buddy saw an eightfold increase in Universal Credit awards and financial gains 32% higher than clients supported by a Money Buddy alone. Most importantly, support from a Digital Buddy increased clients’ ability to manage their own finances more effectively in the future, significantly reducing the chance of recurring poverty. These are long-lasting impacts such as better management of benefit entitlements, improved employment gains, financial budgeting, and money management.

“Digital can give you instant results in a lot of interactions. When a Digital Buddy is there to support someone to put the advice they’ve just received from a Money Buddy into practice straight away, we can say to a person ‘You’ve applied for that. That’s a chunk of money you’re expecting.’ We can put that down as something that we have done, and that is set in motion. Without a Digital Buddy to support there and then, if a Money Buddy advises someone in a meeting to do ten things, realistically only five of those are probably getting done. For a good chunk of the recommended actions, people will come back to us a month later and say ‘I can’t remember what I needed to do,’ or ‘I’ve got this big list and I’m just freaking out.’”

Director of Operations, Money Buddies.

The link between digital inclusion and financial resilience

In December 2024 Trussell Trust and Good Things Foundation commissioned a report Exploring the relationship between deep poverty and digital exclusion.

“Everyday access to the digital world is now the passport to essential services – from paying rent to finding a home, from getting a job to claiming Universal Credit… Many forms of financial support (statutory and discretionary) are now digital-first. Digitalisation brings significant benefits to many, but it also carries major risks to individuals and households who face one or more digital exclusion barriers.”

Exploring the relationship between deep poverty and digital exclusion, 2024.

The report highlights the following examples of how poverty and digital exclusion exacerbate each other:

  • People receiving Universal Credit may not always be able to afford a device or connectivity, putting them – and their children – at risk of sanctions, and of deep poverty.
  • Universal Credit claimants were six times more likely to have stopped spending on broadband altogether in the last twelve months than those not in receipt of Universal Credit.
  • Many people who can’t afford to be online face a ‘poverty premium’ for goods and services.
  • People with the least digital capabilities are nine times more likely to struggle immediately following a financial shock than those with the highest digital capabilities (27% vs. 3%).

The Lloyds Consumer Digital Index highlights how digital literacy impacts on financial wellbeing:

“Being digitally literate can significantly impact financial wellbeing by enhancing control over personal finances, increasing savings, reducing stress, improving financial decisions and building financial resilience.”

Lloyds Consumer Digital Index

Lloyds highlight the following examples of how improved digital inclusion can improve financial resilience:

  • Enhanced control: Individuals who are digitally literate and confident online are more likely to feel in control of their finances. They can access advice and resources online and use digital tools such as auto-savings, round-ups and credit score monitoring to manage their money, set financial goals and prepare for the future. This confidence translates into better financial planning and resilience.
  • Increased savings: Those with high digital capability are able to save more money annually compared to those with low digital capability, primarily through being able to access better deals and discounts online for purchases and financial products. 
  • Reduced financial stress: People who are comfortable using digital tools to help with managing their finances are less likely to lose sleep over money worries and feel more on-track to meet their future financial needs.
  • Better financial decisions and improved resilience: Digital tools provide users with insights and advice that can help them make informed financial decisions around things such as budgeting, spending and investing. This in turn leads to improved financial resilience, with those who are digitally confident better prepared to withstand financial shocks.

Digital Buddies: embedded digital inclusion

Money Buddies is a money advice service with professionally trained staff working across various roles including Money Buddies, Energy Buddies, and Debt Advisors. They provide advice from their Hub at Ebor Gardens Advice Centre, and from various centres across Leeds, including Community Hubs and food banks.

The service works holistically, with Money Buddies as the face of the service. Money Buddies provide early help, practical guidance, and preventative support, and are, predominately, the first person a client meets. The Money Buddy will listen to the client, understand what support is needed, and provide money guidance where they can. This includes helping clients understand and manage their money, providing budgeting support and money-saving advice, offering general advice about debts and options available, and helping people maximise their income by understanding and accessing the benefits they are entitled to receive.

If the client needs debt advice, they will be referred to a Debt Adviser, who is a trained specialist that can provide advice under Financial Conduct Authority (FCA) regulations. Debt Advisers can help with all personal debts, including gas, electricity and water arrears, rent and mortgage arrears, and council tax arrears. They support people involved with loan sharks, payday lenders, and doorstep lenders. They offer emergency debt advice where a financial crisis, if not dealt with immediately, will result in a loss of possessions, energy supply or home, and potential imprisonment.

If the client needs energy advice, they will be referred to a specially trained Energy Buddy. They offer energy advice, supporting people to keep their home warmer for less money, get rid of unwanted draughts, and cut down on lighting costs.

With the support of 100% Digital Leeds and funding via the UK Shared Prosperity Fund Burmantofts Community Projects began an eight-month pilot of Digital Buddies. The pilot saw a Digital Buddy offering digital skills support and access as part of the Money Buddies service, for one day a week.

To date, Money Buddies have trialled providing a Digital Buddy within food banks, Leeds City Council Community Hubs, and the organisation’s Hub, Ebor Gardens Advice Centre in Burmantofts. The Digital Buddy has provided clients with digital support such as using email effectively, accessing benefit entitlement calculators, managing Universal Credit and Government Gateway accounts, conducting safe online purchases, using online banking tools, and navigating employment search platforms.

Money Buddies trialled embedding digital inclusion support into their services in three different ways:

  • Stand-alone Digital Buddy: The Digital Buddy spent time at food banks, offering full digital inclusion support to service users. Clients were encouraged to access the support of the Digital Buddy by food bank volunteers.
  • Upskilling Money Buddies to include Digital inclusion activities: Money Buddies were encouraged to be more proactive in helping clients get online during existing advice sessions.
  • ‘Side-by-side’ Digital Buddy: The Digital Buddy worked alongside a Money Buddy, with clients receiving a warm handover from the Money Buddy to the Digital Buddy to facilitate actions advised.

Initially, the Digital Buddy set up in the same food bank as the Money Buddy, but the support was kept separate, leaving the Digital Buddy to engage clients alone. This approach saw relatively low levels of engagement with the digital support available.

“We found there wasn’t as much interaction from people as we were hoping. Quite a lot of people were more interested in grabbing their food and leaving. When a client spoke to the Money Buddy, they weren’t really concerned about the digital inclusion support. It didn’t work as well as we hoped within a food bank environment.”

Digital Buddy, Money Buddies.

Upskilling the existing Money Buddies to include more digital inclusion activities as part of their role was impactful where Money Buddies had the capacity. This approach saw Money Buddies being more proactive in helping clients to use digital tools to action advice given during the session. This approach was particularly successful at drop-in advice sessions where Money Buddies may have more time to offer skills support as they’re not tied to a specific appointment length. This approach was most successful at the organisation’s Hub, Ebor Gardens Advice Centre, as people tend to drop in seeking more practical support with a specific issue.

“We get a lot of people coming to the Hub who have more specific questions than the people who see a Money Buddy in an outreach session. If they’ve come here, they’ve come here specifically for that support. A lot of time that support is at least partially ‘How do I do this thing?’ We get a lot of people coming in saying things like ‘I’ve been told I need to do my council tax online. How do I do that?’ and they just want to be shown how to do what they need to do, on their own device, usually a smartphone. We see people needing to transfer from one handset to another. They’ve been doing their journals on their old phone and they want to know how they do it on their new phone and that sort of thing.”

Digital Buddy, Money Buddies.

This approach came with some challenges. Money Buddies spending time supporting the client to use digital tools meant they had a reduced amount of time for other aspects of their work. This led to some areas not performing as well, such as grant and trust fund applications, which often require the input from a third sector service and are not solely accessible for clients.

A Digital Buddy working side-by-side with a Money Buddy proved to be a more impactful approach during outreach appointments, where clients often present with more complex issues.  

“We tried the Digital Buddy next to the Money Buddy, with the Money Buddy facilitating a warm transfer. So, the Money Buddy would do what they needed to do with the client, going through all the different advice and ways of saving, and then they would literally hand over to the Digital Buddy, encouraging clients to sit with the Digital Buddy and action the advice they had just given. We saw much better interactions and results through that process. Having a Digital Buddy alongside a Money Buddy adds a lot of extra value.”

Director of Operations, Money Buddies.

This approach saw clients engaging with Digital Buddy support to carrying out lengthy, complex tasks such as Universal Credit applications, maintaining their claim by accessing their Journal, and checking welfare support accessibility, which was very popular with clients.

“Making a mistake with Universal Credit leads to people being sanctioned. When people have a period where there’s no money coming in, it can be a big problem for a lot of people. We see so many people with rent arrears, council tax arrears, and electricity arrears because of sanctions. Because, when you are back up against the wall with £200 for the month, you buy food. That’s how you get through the month. That’s what people prioritise. You’re not paying your rent, which will have repercussions for you. Now we can teach people how to manage their Universal Credit Journal, it should prevent further sanctions going forward, which means people won’t end up behind on rent and other essential household bills.”

Director of Operations, Money Buddies.

Support using email and webchat to communicate with creditors and other parties proved to be particularly impactful. Reducing the physical presence of creditors is important in helping people to manage their mental health whilst dealing with their debt. Being able to help people communicate online with creditors using tools such as web chat means people can address issues quickly and see immediate impact.

“Supporting people to communicate with creditors via email has helped them to reduce the number of letters they receive in the post. For a lot of people with money problems, letters dropping through the post is such a big thing. People come saying ‘I’ve got a bag of letters I’m terrified of opening.’ They feel paralysed. The amount of bills and letters they receive stops them from looking at other important information, like medical appointments. Some people end up throwing all their post away out of fear and desperation. Switching everything to email makes a big difference because then you can forward it without opening it. And then you just say ‘Well, I’ve done something. I’ve not opened it, but I’ve given it to the person who can help.’ It’s better that happens. When they know that they’ll no longer get bills in the post, and they will come to their inbox instead, it helps free up a lot of mental space for people.”

Director of Operations, Money Buddies.

Helping clients to communicate with creditors and other parties digitally also positively impacted on organisational effectiveness, supporting Money Buddies to make more efficient use of their appointment time with clients.

“Moving to receiving bills and letters from creditors via email rather than in the post means people working with one of our Debt Advisors can forward them important emails before their appointment, meaning the appointment is more effective and efficient. Instead of them getting a letter and having to wait to get that letter to us or having to remember to bring it when they come to an appointment, they can now forward the emails as they come into their inbox.

When they come to the appointment the Debt Advisor can now go through and say ‘OK, these are the letters you’ve sent me. You’ve got an email on this day, this day and this day. I’ve had a look at them already and this is what we’re going to do.’ A lot of the time people have walked into the Hub asking for advice but they haven’t brought their letters with them, or they’ve brought a massive pile to go through. People might come in with a big bag or folder saying ‘I’m too scared to open these. I’ve put them all in this bag. Can I go through it with someone?’ and that might take up the whole appointment. Supporting people to switch to receiving bills and correspondence via email reduces the frequency of that happening, and them being able to forward any emails in advance of their appointment means Debt Advisors can work a lot faster and more efficiently.”

Director of Operations, Money Buddies.

Improved financial gains for clients

Embedding digital inclusion support within the Money Buddies services has led to remarkable improvements in financial gains for clients.

“With more time and support available to allow them to complete their actions immediately under guidance, it’s helped to solidify the advice.”

Director of Operations, Money Buddies.

To understand the impact of embedded digital inclusion support, the outcomes for 63 clients who had Money Buddy guidance only were compared to the outcomes of the clients supported by both a Money Buddy and the Digital Buddy.

Key findings include:

  • Digital inclusion led to an overall 32% increase in financial gains overall, going from £152,479.55 to £202,747.50 – an increase of £50,267.95.
  • Outcomes went from 3 in 5 being ‘confirmed’ (where Money Buddies know the outcome has been achieved for the client), to 2 in 3 being ‘confirmed’.
  • Social Security Welfare benefit uptake increased, with Universal Credit gains increasing by over 8 times by comparison.
  • Supporting clients to communicate with creditors online resulted in increased gains through challenging bills and liability. Examples include reporting TV Licences not needed, challenging council tax decisions, and making adjustments to Universal Credit clients’ journals.
  • Gains through learning to use online budgeting tools and comparison sites are prominent, as the ‘savings after budgeting’ was reported, where digital inclusion has been included.

Client case studies

Maria’s Story

Maria attended a Money Buddies session to discuss her benefits and Universal Credit. She brought her social worker and a translator as she was unable to speak English. As the meeting with the Money Buddy progressed, it was found that there were parts of Maria’s journal she did not fully understand, as her native language is Portuguese. The Digital Buddy helped Maria access her journal and demonstrated the language tools available to her, and she learnt how to translate the language into Portuguese. The Digital Buddy helped Maria navigate the journal and leave messages for their case worker, as well as supporting her case worker to understand the issues Maria was experiencing in the journal. Support from the Digital Buddy meant Maria avoided benefit sanctions that would have led to her being financially worse off. Maria left the session with increased confidence in using her Universal Credit Journal and improved communication skills, as she now knows how to use translation tools to access information in her own language.

Ken’s Story

Ken requested support from Money Buddies after receiving a letter from the TV licence company threatening to take him to court and impose a magistrates’ fine of up to £1,000 for not having a TV licence at the property. Ken is a middle-aged man and lives alone in a council rented property and relies solely on Universal Credit as his income. The Money Buddy advised Ken that he met the criteria for not needing a TV licence, but he had no online access to notify the TV licence company, so Ken was immediately referred to the Digital Buddy. The Digital Buddy started by helping Ken set up an email account. They then supported Ken to use this to register as ‘No licence needed’ at the property using the online portal. This action immediately updates the TV licence system and stops all collection activity, avoiding the magistrates’ enforcement fine. Such fines can be up to £1,000, are enforced by Bailiffs, and are amongst some of the most difficult debts to deal with once imposed. Without the Digital Buddy, this action would have been left for Ken to complete and, given his level of digital access, would have been very difficult to complete on his own. As part of the same enquiry the Money Buddy identified that Ken may be eligible for further benefits, supporting him to apply for Personal Independence Payments.

Next steps:

Following the success of the Digital Buddy pilot project, 100% Digital Leeds is supporting Burmantofts Community Projects to secure external funding to provide a digital inclusion service focused on improving online money management skills. Additional funding will enable digital inclusion support to be delivered in full and embedded sustainably within the core Money Buddy model, strengthening long-term outcomes rather than short-term crisis responses. Burmantofts Community Projects also plan to embed digital inclusion within their refreshed three-year strategy.

Connecting and Protecting Communities: workshop insights and impact

100% Digital Leeds is working in partnership with five third-sector organisations on the Connecting and Protecting Communities project, funded through the UK Shared Prosperity Fund (UKSPF). The project will see the coproduction of a toolkit that will provide other organisations with the resources needed to teach online safety and media literacy, including tackling misinformation and disinformation.

This is the third in a series of blogs documenting the project. The first blog in the series covered the background to the project, and the second blog covered the workshop delivery period. In this blog we share some of the insights gathered during workshop delivery that will form the basis of the Connecting and Protecting Communities Toolkit.

The organisations partnering with 100% Digital Leeds on the project are:

100% Digital Leeds developed the Connecting and Protecting Communities project after hearing from partner organisations that the themes of misinformation and disinformation were a deepening concern for their communities. This is reflected at a national level, as identified by Ofcom.

“Misinformation can spread rapidly online, and distinguishing fact from fiction is increasingly challenging. This is especially important with the rise of Artificial Intelligence (AI) and deepfakes, which have the potential to convincingly create false narratives and visuals.”

Ofcom, Adults Media Use and Attitudes Report, May 2025.

The Connecting and Protecting Communities project has already helped the five delivery organisations to build knowledge, experience, and tools to support people and communities to develop the transferable skills needed to identify, and be critical of, misinformation and disinformation in all contexts.

Now that the workshop delivery element of the project has finished, 100% Digital Leeds is using these insights to develop a co-produced toolkit that other organisations can use to teach online safety and media literacy, including tackling misinformation and disinformation.

“I’ve realised you’ve got to be cautious, I feel less frightened by the internet, and I feel more confident ignoring things on Facebook that may be misinformation and I’ll always ask someone now before I act on something.”

Project participant, Cross Gates and District Good Neighbours

Understanding the impact of misinformation and disinformation on learners

In their workshops, organisations shared the definitions of misinformation and disinformation with their learners. Learners reflected on the different ways they have been susceptible to misinformation and disinformation in the past, and the impact and consequences of this.

“Feedback from members reflected a growing awareness of how misinformation impacts emotional wellbeing and community cohesion. Learners acknowledged that prior to the sessions they often accepted online information at face value or shared content without verification, and discussions helped them recognise the mental and emotional toll of constant exposure to negative or inflammatory narratives.”

Anne Pearce, Digital Inclusion Officer, Leeds Irish Health and Homes

Personal experiences shared across the organisations throughout the project, highlighted the wider impact of misinformation and disinformation:

  • Impact on mental health
  • Effect on physical health
  • Financial loss
  • Discrimination
  • Radical views
  • Increasing fear of the online world
  • Lower trust in institutions 

Susceptibility to misinformation and disinformation was seen to be related to:

  • The types of sources of information: Information shared from family, friends or trusted people was more likely to be taken at face value, and less likely to be questioned or verified.
  • Confidence with identifying AI edited content online: Lack of knowledge and skills to recognise when information or content has been edited or manipulated.
  • The quantity of information read and accessed online: People accessing large quantities of information and content at a fast pace (e.g. doom scrolling on social media) meant sometimes information was consumed without knowing the original source and was more likely to be trusted.
  • Busy lives and schedules: People juggling lots of commitments with limited time are more likely to rush when consuming information and they’re less likely to fact check.
  • Language barriers: People with English as a second language found it harder to question information as they prioritised translating the information over fact checking.
  • Digital skills and confidence: People with low digital skills who are less confident with navigating the online world were more likely to trust information on face value as their focus is more on developing their digital confidence rather than questioning the information they consume.

Codesigning ways to identify and navigate misinformation and disinformation

The Connecting and Protecting Communities project reflects 100% Digital Leeds’s Community Based Approach. The project is delivered in partnership with organisations who have existing trusted relationships with the people and communities they support, so are best placed to understand the needs of their learners and tailor their workshop content and delivery approach accordingly.

This approach is reflective of Ofcom research shared in their latest delivery plan:

“Our experience and insights suggest that media literacy interventions are most effective when they are delivered by trusted voices. In addition to the professionals that an individual already trusts to support them, this could be someone from the same community or with similar life experiences as the learners.”

Ofcom, Making sense of media delivery plan 2025-2027

Each organisation took a different approach to delivering the project, tailoring their delivery content and methods to meet the particular needs of their learners: older people, people with learning disabilities, migrants, and low-income families.

However, there were many common themes and learning points across the workshops that helped organisations make their sessions accessible and inclusive for communities.

Building safe spaces and trusted relationships

Each of the organisations prioritised the atmosphere and environment they delivered their workshops in. Creating spaces that were safe, non-confrontational, and judgement-free allowed learners to share their personal experiences of falling foul of misinformation and disinformation.

Damasq incorporated icebreaker activities into the start of their sessions to build relationships between learners, allowing people to feel confident in sharing their thoughts and experiences. Damasq’s tutor delivered their sessions in Arabic, their learners’ first language. This increased engagement by ensuring learners could easily understand the examples shared, and feed into discussion.

“There are big challenges with a language barrier around trusting information. It’s hard to trust information if you can’t understand the information. Sometimes people are too trusting as the focus is more on translating the information rather than questioning the legitimacy of the information. Delivering the sessions in both Arabic and English has meant people have been able to increase their skills and confidence with misinformation and disinformation without language being a barrier, and developed ESOL skills alongside this.”

Abeer, Course Tutor, Damasq

Connect in the North and Cross Gates and District Good Neighbours facilitated small group activities in their workshops. This helped learners to build relationships, encouraging peer-support opportunities, and the sharing of learners’ experiences of encountering misinformation and disinformation. Encouraging learners to share examples of where they had personally experienced scam emails and disinformation shared on social media increased learner engagement and understanding.

Afrikindness and Leeds Irish Health and Homes supported their members to share their own experiences by working together to complete group quizzes and navigating information together in pairs. This increased confidence, empathy and created a judgment-free environment with learners recognising ‘it could happen to any of us’.

“I have learnt so much. I feel more empowered, peaceful and calm about the theme of misinformation and disinformation, to take my time and slow down to check something before I act. It’s been a lovely atmosphere with no judgement, kindness and I’ve made friends so we can all be better parents together and help each other.”

Learner, Afrikindness

Developing practical approaches to taking the ‘FIRST’ approach

Organisations used the FIRST approach to support their learners to stop, question and fact check information, building skills to critically evaluate information on their own terms:

F – Fake – Could this be false, misleading, or edited?

I – Identity – Who is this from? Can I check this?

R – Reaction – Does it make me angry, emotional, or sad?

S – Source – Where is this information from?

T – Timing – Is this current or old news?

Organisations practically approached this by teaching learners how to:

  • Verify information for sharing it: Checking multiple, trusted and reputable sources of news before passing on information as fact.
  • Investigate the source of information: Checking for author credentials, website credibility, and date of publication. Organisations shared the Get Safe Online website, the UK’s leading internet safety website with tools such as Ask Silver which can instantly check a communication and indicate whether it is safe or a ‘Red Flag’, and the Check a Website tool which helps people determine whether a website is likely to be legitimate or a scam.
  • Use Google reverse image search: Google’s reverse image search function can help to verify images and videos by identifying the original source, and ensuring images are not taken out of context, or fabricated or manipulated content such as AI deepfake videos.
  • Avoid the spread of misinformation: Stopping and thinking before they share information, as continuing the spread of misinformation can increase belief in the information. Reporting scam emails and texts to the National Cyber Security Centre.

Taking a ‘hands on’ approach to supporting improved digital skills and confidence

Organisations identified learners to take part in the Connecting and Protecting Communities project who had low digital skills and confidence, and who were less likely to be aware of the issues and negative impact associated with misinformation and disinformation, online safety, and the other risks that come with being online. Building opportunities to develop learners’ digital skills and confidence into the sessions was significant in supporting the media literacy of learners.

Project funding allowed organisations to gift digital equipment and connectivity to learners, allowing them to get online outside of the workshops and continue their learning.

Providing laptops and tablets for use in the workshops gave learners the opportunity to develop hands-on experience in navigating online information. Organisations sent example scam emails to learners’ smartphones to demonstrate the kind of email they could receive, helping them to develop the digital skills and critical skills to look for the ‘red flags’ that might determine whether an email is a scam. Learners were taught how to open emails on their smartphone, how to identify the sender, how to delete the email and how to report it to the National Cyber Security Centre.

Exploring misinformation and disinformation through a lens that resonates with learners

Each of the five organisations explored misinformation using different examples and case studies that reflected the personal experiences of their learners, helping to ensure the workshop content was immediately relevant and engaging.

Minority beliefs and cultural barriers

Damasq and Afrikindness shared examples of closed Facebook groups aimed at migrants that some learners had previously been exposed to, which included many examples of misinformation and disinformation. Examples included incidents of Islamophobia designed to instil fear in migrant communities, and misinformation about Home Office regulations.

Cultural barriers appeared to make it harder for people to challenge information. Learners’ cultural beliefs of trusting admired and inspirational people by default meant they were more likely to believe information when it appeared to be from authoritative sources.

“It is hard to challenge information or sources sometimes. We come from a different country, things are different back in Africa, we need to adapt and adjust to broaden our thinking and upskill ourselves, so we are more confident to identify misinformation and disinformation.”

Learner, Afrikindness

Building confidence with questioning information was key to people developing the skills to not fall victim to trusting disinformation. Damasq shared two tools, ‘the pause phrase’ and the ‘the three question confidence check’ to support with building confidence and avoiding being susceptible to trusting misinformation and disinformation online.

The pause phrase – phrases you can use:

  • “Let me check this later.”
  • “I’m not sure if this is true.”
  • “I don’t need to share this now.”
  • Practise saying them out loud

The three question confidence check – before believing or sharing, ask:

  • How does this make me feel? (Angry, scared, rushed?)
  • Who benefits if I believe this?
  • What happens if I do nothing?

Misinformation and disinformation in health

Health was a common theme in workshops across the organisations, with many people sharing personal experiences of believing misinformation and disinformation related to vaccine hesitancy, ‘miracle remedies’, medication advice, and information about their long-term conditions.

“I saw an article in a magazine saying that certain medications that I was taking cause health problems. It made me think about stopping my medication, but I learnt in our sessions to check the NHS website before believing everything I read.”

Learner, Leeds Irish Health and Homes

Organisations included opportunities to develop confidence in navigating trusted sources such as the NHS website and the NHS app in their workshops, supporting learners to understand where to find accurate information about their health and wellbeing, and how to confidently fact check.

“I don’t actually know why I chose to not have the two flu vaccines, because I can’t remember where I read something about it or heard something bad about having two, but I did and it made me not have the second one.”

Learner, Cross Gates and District Good Neighbours

Recognising and avoiding scams

Across the board learners shared personal experiences of having been scammed in the past. Many felt that, prior to the workshops, they didn’t have the skills to identify whether an email or message was a scam.

Afrikindness found that many of their learners had seen scams relating to Asda vouchers shared through WhatsApp groups and online. To many, the ‘vouchers’ appeared legitimate, and some learners had been scammed in this way in the past. Afrikindess used this scam as an example in an ‘identifying the red flags’ exercise to build learners’ skills and confidence in looking for signs of when something is a scam, reinforcing the message that ‘if it’s too good to be true, it probably is’.

“As parents we have no control over what information and content is out there on social media and online, but we can adapt to stop, pause and check to verify something and teach our children to do the same.”

Bunmi, CEO, Afrikindness

Leeds Irish Health and Homes and Cross Gates and District Good Neighbours developed workbooks and worksheets that gave top tips for identifying a scam or phishing email, using real life examples. Many of their learners who are over 65 had felt anxious and nervous about receiving scam emails and texts, especially those that appeared to be from their bank. The organisations encouraged people to check their bank’s website for information on the texts and emails they’re likely to send, and to make note of the numbers or email addresses any messages would be sent from.

Damasq found many of their learners had been made aware of charity donation scams, fake charities and WhatsApp impersonation. They facilitated group activities using real life examples of scam texts and legitimate texts from the NHS and other trusted organisations, pointing out the differences. They focused on increasing confidence in translating the messages first, before supporting people to identify whether they were from legitimate sources. Learners expressed that part of their culture was to not question messages appearing to be from trusted institutions, as this can appear rude. This has meant people have developed a tendency of trusting everything before being critical.

“Good people don’t question or challenge anything from sources that look like authorities or social media groups we go to for information. We would always trust authorities. We are learning the skills on this course and it’s a balance between not wanting to lose our culture and adapting to this new way of life to stay safe.”

Learner, Damasq

Connect in the North shared that many of their learners had experienced romance scams. These include ‘catfishing’ on dating sites, and online impersonation scams, which involve the creation of a fake social account or profile to mimic another person, organisation, or entity. Connect in the North used interactive quizzes and games to demonstrate top tips for avoiding scams. They also facilitated small group discussions around the benefits of not acting immediately when receiving an email or message, encouraging people to check with someone trusted, such as their support worker, before acting.

Identifying fabricated and manipulated online content

AI and its role in fake news was a common area of concern across the organisations and workshops. Many learners shared that they lacked confidence to be able to identify whether information or content was fabricated or manipulated using AI.

Organisations shared examples of:

Influencer culture: “Because I’ve seen everyone sharing it or seen it in a few places or quite a few times, I’m assuming it must be true.”

Click bait and social media algorithms: “The more you click and engage, the more you see of that sort of content that could be misinformation and disinformation.”

Deepfake Videos: “Just because it’s information shared from someone you trust and admire, such as famous people, politicians and inspirational speakers, it doesn’t mean it is accurate or true.”

Connect in the North created a list of key questions for learners to ask themselves to help identify if content is AI generated, fabricated, manipulated, click-bait or trying to make you act urgently:

  • Does it make you feel scared?
  • What’s the date?
  • Are they trying to sell you something?
  • What’s the evidence for it?
  • Is it AI? Are there any defects in the photo/video?
  • If in doubt, use trusted information and talk to someone.

“Many people we’re working with who have a learning difficulty are very scared of being scammed. This can often be down to friends and family scaremongering. Our learners have really appreciated us supporting them to build confidence and awareness of how to identify a scam and stay safe online, so it doesn’t stop them from doing the things they want to do online.”

Sarah Wheatley, Learning and Development Manager, Connect in the North

Outcomes and impact to date

For learners

After the Connecting and Protecting Communities workshop series all learners said they felt more confident in spotting and avoiding misinformation and disinformation and felt better equipped to stay safe online.

Learners from across the five organisations delivering Connecting and Protecting Communities workshops highlighted the following outcomes:

  • Increased awareness of misinformation and disinformation.
  • Increased confidence in their ability to be critical of whether information is accurate.
  • Increased awareness of fact-checker websites, and other useful tools.
  • Improved knowledge of the tools to identify misinformation and disinformation.
  • Improved ability to recognise and avoid the risks of being online.
  • Reduced anxiety and worry when accessing information online and receiving messages and emails.
  • Increased understanding and awareness of trusted information sources.
  • Reduced likelihood of inadvertently spreading misinformation and disinformation by sharing information without checking its accuracy.

Learners shared the impact of the above:

“I will be more confident to question something and ask for information to be translated so I can make the right decisions, rather than agreeing to things because I don’t understand.”

Learner, Damasq

“I think I’ve been hacked quite a lot, so I always change my password. I now feel more confident to look for the red flags and not act on something straight away, I will check with someone else before I believe something is true.”

Learner, Connect in the North

“My nerves would go when I read things online and when I got emails that made me feel anxious. I now know these have been scam emails, and I stop, think and check the sender and don’t click the links and I feel less flustered and anxious.”

Learner, Cross Gates and District Good Neighbours

“I’ve learnt that if a scam text or misinformation comes to me online or through a message, I can break the chain of sharing by not passing it on if I am not 100% sure it is true. I will now pause and fact check before I share.”

Learner, Afrikindness

For organisations

The five delivery partners report that they have developed new skills themselves and now have greater access to a wide range of resources to continue supporting people with misinformation and disinformation. Many of the organisations have seen huge demand from their wider service user groups for further support around this theme, and around developing digital skills and confidence more generally, so are seeking further funding opportunities to continue this work.

Feedback from the organisations included:

“Partnering on this project strengthened our ability to combine grassroots community trust with specialist digital expertise, ensuring the programme was both practical and meaningful for the families we serve.”

“Co-producing the resources with other organisations and sharing information knowledge tips and tricks is invaluable. The knowledge, support and advice from 100% Digital Leeds are absolutely second to none.”

“Having the time to dedicate to this project has given us the chance to really examine this area in detail and decide on the best way to tackle this vast topic in a way that suits our learners.”

Quotes from staff across the organisations delivering the project

Next steps

Now the workshop delivery period of the project has finished, 100% Digital Leeds is using the insights gathered to develop the Connecting and Protecting Communities toolkit. This will be a co-produced bank of resources that organisations can use to teach online safety and media literacy, including tackling misinformation and disinformation.

The resources will include session plans, case studies and examples of misinformation and disinformation that will resonate with a wide range of organisations and their learners. They will set out different approaches to embedding these discussions within existing services and digital inclusion interventions. The resources will enable other organisations to deliver meaningful digital inclusion interventions on the theme of misinformation and disinformation. The toolkit will be published in early Summer 2026, on the Digital Inclusion Toolkit.

Partner Profile: Give a Gift

Give a Gift is a registered charity based in Harehills, an inner-city area of East Leeds. The organisation provides support to local communities facing disadvantage and destitution, including people from asylum seeker and refugee backgrounds. It supports these communities by bridging the gap between the assistance provided by statutory agencies and the needs of individuals and families. The aim is to help individuals to improve their wellbeing and quality of life by developing the skills, knowledge, and self-confidence to progress and better integrate into society, reducing dependency on support services. Give a Gift’s provision ranges from advocacy, befriending, and interpretation services to short‑term financial assistance, housing support, social and recreational activities, and volunteering opportunities.

As members of Leeds Community Anchor Network, Give a Gift worked with 100% Digital Leeds and other partners in the Leeds Anchor Network on a Community Listening Exercise to help deepen understanding of the practical, cultural, and emotional challenges residents face when trying to secure employment. With the support of 100% Digital Leeds, the feedback from these sessions directly informed the design of a range of interlinked activities at Give a Gift, achieved through coproduction and collaboration, with digital inclusion support embedded throughout.

The work of Give a Gift shows that when delivered with empathy, flexibility, and trust, digital inclusion activity can significantly improve confidence and opportunities for people facing disadvantage.

Community Listening Exercises

Give a Gift works with grassroots communities and has considerable reach and expertise in engaging with sections of society that other stakeholders might describe as ‘harder to reach’. As an ABCD Pathfinder organisation, their approach is to involve and engage communities at the outset in decision making. Give a Gift works in partnership with users to take a bespoke, flexible approach to delivering activity and projects based on users’ input, encouraging people to play an active role in services impacting their lives.

“Over the years, we’ve built strong relationships and trust through culturally sensitive, grassroots support, and we have a proven track record of running successful community-based programmes.”

Director, Give a Gift

Give a Gift initially fed into Voluntary Action Leeds’s Good Jobs, Better Health, Fairer Futures report in 2023, along with fellow community anchors New Wortley Community Centre and LS14 Trust (on behalf of We Are Seacroft). This first report found a number of barriers that communities face to accessing good jobs that lead to better health outcomes. Digital exclusion was highlighted as a major factor:

“Digital exclusion provided a significant barrier to many participants being able to access information about jobs, how they can apply for them and how they can also acquire the skills for those jobs.

In one group, it was stated that 50% of people in the room do not have access to the internet either due to cost or not understanding how to use it, representing multiple barriers that caused digital exclusion for communities.

The internet was described as ‘scary when you don’t know how to use it’, implying that some participants would, at the very least, require support from a friend or other knowledgeable community member when accessing opportunities on the internet.

In addition, other participants described the financial barriers that contributed to digital exclusion, with cost being highlighted as a factor in not being able to use the internet.”

Good Jobs, Better Health, Fairer Futures report, June 2023

100% Digital Leeds became involved with Leeds Community Anchor Network after the initial report, meeting with partners to discuss findings in more depth. Give a Gift then held a second Community Listening Exercise in January 2025, attended by 100% Digital Leeds and Leeds City Council’s Employment and Skills team, to unpick the report’s findings and to concentrate on overcoming the barriers facing people searching for employment. Along with barriers such as language and comprehension, childcare, and qualifications from overseas not being recognised, the key barriers to digital inclusion faced by people – affordability, access, skills, and confidence – were discussed at length by participants.

“In the past, we had a lot of people coming to us and asking ‘Can you print this form for me? Can you fill this in for me?’ We saw and heard firsthand that many people don’t know where to start with navigating the internet, and sometimes they also don’t have the actual equipment to do that, like a laptop, or even a smartphone – something you can take for granted these days.

Many important things are increasingly only available online so it’s about giving people those skills to be able to engage with vital services, and it means independence for them, because otherwise they’re completely dependent on our service, who are already stretched as it is.”

Project Coordinator, Give a Gift

“We know from direct experience that digital access and learning digital skills remains a low priority for many of the families we support—not because it isn’t important, but because they face more urgent day-to-day challenges.

Many are dealing with poverty, language barriers, racism, trauma, and housing issues. As a result, developing digital or employment skills often gets pushed aside, even though it could help improve their situation in the long term.

Our team hears regularly from families who lack confidence with online systems, whether that’s applying for jobs, supporting their children with schoolwork, or accessing public services. Parents have told us they often rely on others to complete basic tasks online, which leaves them feeling disempowered.”

Director, Give a Gift

Development of a digital inclusion offer

With guidance and support from 100% Digital Leeds, Give a Gift explored opportunities to address barriers to digital inclusion by giving people the digital access they need, and helping them to develop their digital skills and confidence. A grant was secured via UK Shared Prosperity Fund that was used to purchase equipment to transform a space in Give a Gift’s office into a community digital suite, where sessions could be delivered and people could gain the digital access they need in a safe and trusted community setting. Laptops were chosen for their portability, ensuring they can be used across the service on an ad-hoc basis when needed. This provision was embedded across different services, such as the Cultural Food Hub and community engagement and outreach work.

“We wanted to focus on digital inclusion so that we could support people with sorting out issues affecting them, then in the future, hopefully getting into work. This gives them the confidence to progress in that direction. People will only come to somewhere where they feel comfortable, and trust is the biggest thing, so we wanted to do it in-house with people who understand their situations.”

Director, Give a Gift

With further support from 100% Digital Leeds, Give a Gift enhanced their digital inclusion offer by securing Quickline’s QFutures funding in partnership with Leeds Community Foundation. This fund aims to support community organisations that work with children, young people, and families to develop digital skills and enhance employability. It enabled Give a Gift to finance increased hours for their Project Coordinator to deliver more comprehensive sessions that support digital literacy, including how to use basic applications, manage emails, and search online for information.

Give a Gift has maintained their grassroots-led approach when it comes to their work to increase access and skills across the community, by listening to people and focusing on their needs, aspirations, and preferences.

“Everything we do is service user-led… We don’t treat everybody who comes to us in the same way. You’ve got to work very differently based on need. We’ve put on sessions for women who are Kurdish speakers, with an interpreter from the community, because that’s what works best to help them improve their skills and understanding, and puts them at ease. We’re also making sure it’s what they want to learn, to help them overcome challenges they face, and at their pace as well.”

Project Coordinator, Give a Gift

Increasing digital access

Barriers around affordability and sustained digital access were addressed by 100% Digital Leeds introducing Give a Gift to national digital inclusion partnerships and initiatives such as Good Things Foundation’s National Digital Inclusion Network, Hubbub and Virgin Media O2’s Community Calling scheme, and Jangala’s Get Box initiative.

“We are also part of the National Databank where we give out SIM cards with data, and we also benefited from Jangala’s support to distribute Get Boxes with 25GB of monthly data to members of the community, as many of our users simply cannot afford internet connections.”

Director, Give a Gift

As part of the national Community Calling scheme, Give a Gift also received smartphones to gift to people in need, along with 12 months’ free mobile data, minutes and texts via the National Databank, to help recipients get online.

For Give a Gift, gifting smartphones has helped staff to communicate more reliably with service users, resulting in fewer missed appointments and more consistent engagement. Improved digital access has allowed the organisation to run their training programmes more effectively and reach individuals who previously struggled to participate. They spend less time on repeated outreach attempts, freeing staff capacity and allowing teams to focus on delivering higher-quality support. Access to smartphones has enabled smoother coordination, quicker updates, and improved data sharing where appropriate.

“One client is a failed asylum seeker and has been living in the UK for over 20 years. His case is being reviewed by PAFRAS. The elderly client currently has a small old phone which is not a smartphone. He is living in a house with a family who have taken pity on him. His wife and children live in India, and he has very little contact with them. On occasion he is allowed to use one of the smartphones from one of the members of the family to WhatsApp video call his family. When he was given the smartphone, he was very emotional and was so grateful for the help. This lifted his spirits and we saw a smile on his face. He is now teaching himself to use the different features on the phone. We have offered him some support to assist.”

Director, Give a Gift

“A domestic violence client fled from an abusive marriage from Birmingham to Leeds. She was rescued by her sister who is married with family in Leeds. She literally came with nothing and was kept like a prisoner in her marital home, looking after her in-laws and her husband and not being able to leave the house. She was desperate to have contact with her mum and dad in Pakistan. The phone was a lifeline for her to finally have some contact with her parents as she had not been allowed to communicate with them. Her mental health was very low, and she had to start to build her life. We managed to get her a domestic abuse concession for three months which allowed her to have access to public benefits, and we eventually found a women’s refuge in Bradford who would help and support her to become independent.”

Director, Give a Gift

Employability and volunteering

As a direct result of the partnerships formed through the Community Listening Exercise, the Employment and Skills team delivered a structured employability programme at Give a Gift, something that was previously not possible due to limited digital resources. Participants were supported to develop CVs, complete online job applications, and carry out independent job searches using the laptops, increasing both engagement and confidence in using digital tools, as well as learning about staying safe online and avoiding scam job adverts.

The programme addressed barriers identified during the listening exercise with diverse communities, particularly around digital access, and understanding the employability process. By offering a clear, step-by-step guide to employment pathways, the programme improved participants’ skills, knowledge, and readiness for work, leading to stronger outcomes for the community.

“Continued collaboration between Give a Gift, 100% Digital Leeds, and Employment and Skills has significantly improved the learning environment for participants by providing access to essential digital equipment, which includes individual laptops and a large presentation screen. This enhanced setup has enabled an inclusive, comfortable, and effective space for learning the skills needed to move closer to employment.”

Employment and Skills Advisor, Leeds City Council

One participant reported increased confidence in identifying fraudulent job opportunities and now understands how to report them appropriately. Previously, they stated they would have struggled to recognise fake job adverts or would have needed to rely on friends for support.

“I have attended every single session from September to October 2025, and now I have a CV. I feel more confident about using the laptop to find a job. I didn’t know how to do any of this before, but now I understand things better and have improved my learning because of these sessions.”

Course participant, Give a Gift

The Employment and Skills Adult Learning Team also delivered a Step into Volunteering course as part of this work. Learners received a digital badge upon completion and were provided with information, advice, and guidance on next steps. One learner who had previously attended the employability course also attended this session and reported that it had further improved their confidence.

“This highlights the value of sustained partnership working in supporting people within the community to progress towards employment through increased digital skills, confidence, and independence.”

Employment and Skills Advisor, Leeds City Council

Next steps

After recently moving to a new office, Give a Gift has also moved its digital suite and continues to develop and deliver sessions based on community need. They have recently been offered a second year of funding from QFutures and Leeds Community Foundation after a successful visit to see their work in action.

“Give a Gift do so much with communities, always making sure communities are at the heart of their work and their partnerships across the city, like the one with 100% Digital Leeds. Their work is really impressive, and the project has helped people in the community, with plenty of potential for the future.”

Leeds Community Foundation

Give a Gift is also set to begin exploring partnership opportunities with other local community organisations, such as AME for Roma, Hamwattan, and Feel Good Factor, where staff will soon start delivering sessions to people they identify as needing digital inclusion support.

“You need to sell it to them: how is it going to benefit them? When people speak to me at the food hub about their situation, I’ll say, ‘If you come here on Tuesday or Thursday, I’ll be sitting there with you, and I can talk it through with you.’

My colleague is a community engagement worker. She works with people on more of a one-to-one basis, so she’ll find out what sort of support they need, and she’ll say to me ‘I think this person might need digital support’, and I give them a call. We’ve got other projects running and can embed digital inclusion across them all.

It’s all about tailoring your sessions. We listen to what people tell us and base our work around the needs of service users.”

Project Coordinator, Give a Gift

Carers Leeds Digital Befriending Service

Carers Leeds is a charity that provides advice, support and information to unpaid adult and parent carers across Leeds. They inform carers about their rights, offer opportunities for carers to receive support and attend wellbeing activities, and signpost to relevant services.

Since 2020, 100% Digital Leeds has supported Carers Leeds to develop their digital support service, ensuring all carers can confidently access online resources essential to their caring role as well as their own wellbeing. Case studies demonstrating the impact of the organisation’s digital offer are available on the Carers Leeds website, such as How Digital Support Helped Tristan Reconnect and Relax.

Most recently Carers Leeds have expanded their digital inclusion support to include a Digital Befriending service, with funding from Good Things Foundation. The service is staffed by volunteers, based on their successful Befriending Service model.

“As a service, we want to improve the outcomes of carers and offer as much support as we can. Digital Befriending is two things in one. Digital Befrienders will look at everything and get a really clear idea of what support the carer needs. By the end of the befriending session, the carer has got so much more from the experience than they initially anticipated. They’re more confident in tech, but they’ve also had that personal connection that leads to real high-quality support. If carers get that, they’re much more likely to continue. Firstly, with the digital things that they’ve learned about, but they might also try going out a little bit more or connecting with others a bit more.”

Digital Carer Support Worker, Carers Leeds

How the Digital Befriending service the meets needs of Carers Leeds and carers

Carers Leeds’s digital support service initially offered both one-to-one and drop-in digital sessions. The drop-in sessions were designed to be group sessions, allowing carers to bring their digital questions and receive support from Carers Leeds staff. These sessions were sometimes difficult to access for their members, who found that they were unable to attend due to their caring commitments.

The service’s one-to-one provision was very popular because sessions could be held at a time and place chosen by the carer and could take place over a period of weeks. As they were being run solely by the Digital Inclusion Worker the number of sessions that could take place was limited, and the organisation struggled to meet demand. Carers Leeds identified that they needed to expand and tailor their service to be able to provide more opportunities for one-to-one digital support.

“Travelling around Leeds all the time made it difficult for me to support all the carers to the same kind of quality and standard as I would have hoped. The high demand for one-to-one sessions in the carer’s home or local community meant carers were having to wait longer between sessions, which was breaking up continuity, making it difficult for carers to make any progress with their digital skills and confidence. From that point, we started to have discussions about how a Digital Befriending Project might work.”

Digital Carer Support Worker, Carers Leeds

Carers Leeds’s Digital Befriending service is a more informal offer than the service’s traditional digital skills support service. Digital Befriending is more about social contact and looks at a person’s needs more holistically than a digital drop-in, meaning support can more easily be tailored to the needs of the individual. Over the course of the sessions the Befrienders ask about the carer’s day and how they are emotionally, including helping them with whatever digital support they might need at that time. With the greater the number of sessions, and the increased focus on holistic needs, it means Digital Befrienders and carers have the time to develop a trusted relationship, leading to improved outcomes.

“Carers can have more sessions with a Digital Befriender than they can with a member of staff. We can personalise the match, which means carers respond better. We try to match carers with a Digital Befriender who has similar interests, for example, if both are interested in gardening. It’s just a bit more personal, and I think people respond better when there’s a good relationship in place, rather than it just being a troubleshooting thing.

Digital Carer Support Worker, Carers Leeds

Recruiting, training, and supporting Digital Befrienders

To develop their Digital Befriending service, Carers Leeds built upon the learning and best practice from their existing Befriending service, embedding digital inclusion into the existing Befriending training programme and infrastructure.

“One of the positives of running Digital Befrienders is that we could merge the inductions that form part of our traditional Befriending project and the digital project. A lot of the skills that are needed for traditional befriending support, such as lone working and meeting carers in a home or community setting, are the same as those which would be needed from a Digital Befriender. For example, part of the training includes safeguarding, learning about empathy and how to respond when a carer gets upset or is distressed, as well as other things like data protection, lone working, and equality, diversity and inclusion (EDI). So, blending the services together worked well.”

Digital Carer Support Worker, Carers Leeds

The Digital Befriending Service is staffed by volunteers and managed by the Carer Befriender Coordinator, To find volunteers for the service Carers Leeds advertise the opportunity on their website and social media platforms like Facebook and LinkedIn, as well as the Doing Good Leeds volunteer recruitment page, Be Collective.

Potential volunteers are invited to have a chat with the digital Inclusion Worker to assess both their interpersonal and digital skills. Potential volunteers are asked about their digital skills, for example: their familiarity with Apple and Android systems, whether they know how to use laptops, and the apps they use or have some knowledge of. The Carer Befriender Coordinator also checks that the potential volunteer has the general holistic skills required to be a Befriender, such as whether they’re easy to talk to.

“In a way it is far more important to be able to relate to a carer and know how much reinforcement that person needs and the right speed to go at, than having loads and loads of knowledge about all sorts of operating systems that they may never use for example.”

Volunteer Digital Befriender, Carers Leeds

Befrienders receive ten hours of training, including learning about appropriate boundaries, General Data Protection Regulation (GDPR), and confidentiality. They learn about active listening and empathy, what the limits of befriending are, and the boundaries around maintaining a professional relationship. All Befrienders receive a phone and a SIM card from Carers Leeds for use during Befriending calls.

Befrienders receive regular supervision from the Carer Befriender Coordinator. Carers Leeds also run a peer support group for all the Befrienders, meeting every three months, where Befrienders can talk about good practice and share information. The organisation also runs social events like an annual picnic for staff and Befrienders. At the end of their volunteering period Carers Leeds have a final one-to-one with the Digital Befriender to see what they thought went well and how the Digital Befriending experience may be improved.

Engaging and supporting carers with Digital Befriending

The initial point of contact between Carers Leeds and carers accessing the service for the first time is often via the Carers Leeds Support Line. When they contact the support line, carers are taken through a set of triaging questions to identify the right support needed. Though Carers Leeds consider the digital inclusion needs of carers from the first interaction, and digital support is offered at this point, carers may not take up this support, prioritising the resolution of more immediate issues before tackling digital skills and confidence.

“Some carers get referred straight into me and others will call back when it works for them. We’ve found that it has to be the right time for digital stuff. A lot of the time when someone calls the Carers Leeds Support Line, they’ve got lots of fires to fight and digital is not a priority.”

Digital Inclusion Worker, Carers Leeds

At the point of requesting digital support, carers are referred to the Digital Inclusion Worker who complete a Digital Support Assessment with the carer. This helps the service to understand the barriers each carer faces, the level of support required, and what will motivate the carer to engage with digital. The carer is asked questions about their access to equipment and connectivity, their digital support needs and concerns, and how confident they feel with various online activities like staying safe or managing finances. Carers then choose their support preferences, including when and where they would like to have their one-to-one sessions.

Carers are partnered with Digital Befrienders based on who the organisation feels would be a good fit for each individual, based on personalities, personal interests, and learning styles. Digital Befrienders meet carers in their homes or in a public space such a library or a café, which is local to the carer and somewhere they feel relaxed and comfortable.

“Libraries are ideal places to meet. They’re warm and they have free drinks available when they are designated Welcome Spaces. Carers are often so isolated so it’s really nice to be able to go to a Library or a Community Hub or another community setting where carers can see that there are other things going on that they may want to get involved in.”

Digital Inclusion Worker, Carers Leeds

Carers are offered three sessions in the first instance, with the option to receive a maximum of 12 sessions. The number of sessions provided is tailored to the carer, with most requiring between four and eight sessions. The first session is with both the Digital Inclusion Worker and the volunteer Digital Befriender. As the carer will already have had some contact with Digital Inclusion worker this means that the first session is taking place both in a space that feels familiar and safe to the carer, and with a familiar person who can make that introduction to the volunteer.

“Having the first meeting together is valuable for all three of us in different ways. Because the carer has already had some contact from the Digital Inclusion Worker, the carer trusts them. The Digital Inclusion Worker can make a warm introduction to the Digital Befriender and can see the sort of interactions that are going on. She will leave the session at some point, which is usually fairly soon, when she’s reassured that both the carer and the Digital Befriender are happy and she’s comfortable theirs is going to be a good match.”

Volunteer Digital Befriender, Carers Leeds

Digital Befriending sessions are run in a person-centred way. Digital Befrienders consider how the carer is feeling in that moment first and foremost, then they think about how to support them with digital in a way that works for them.

“I think in every single case, every person I have supported, it’s never been just about their digital skills and confidence. It almost can’t be, because I know when somebody arrives, I can see how their mindset is, and if they’ve had a really difficult time with their caring role that week. They have the space if they choose to offload some of that. At that point, the carer may need somebody to give them some positive validation instead of jumping straight into the digital support.”

Volunteer Digital Befriender, Carers Leeds

Because Digital Befrienders really get to know carers and their circumstances, digital support can be offered in the context of overcoming carers’ day-to-day challenges. Tasks have included setting up online accounts, being systematic and secure in the use of passwords, use of email, social media, video conferencing, and online banking.

“A few weeks in carers can come and say ‘this thing happened this week and I don’t know how to deal with it. Can we deal with it?’ and I can offer practical help. It might be something like, ‘how do I track this parcel delivery?’ Or it might be ‘I can’t sleep and I’ve heard this advert for a sleep app, but I don’t know how to get the app’. It’s really nice to talk to the carer about that something that has popped up for them and have them realise, ‘yeah, that’s what I want to learn about today.’”

Digital Inclusion Worker, Carers Leeds

Because sessions are delivered one-to-one over a maximum period of up to 12 weeks, Digital Befrienders can support carers to develop their digital skills at their own pace, taking into account each carer’s confidence levels.

“It’s about trying to make it fun and not too overwhelming. Support is very much person-centred so that you can see the pace the carer needs to go at, and how much reinforcement they need with a new digital skill or tool before they’re ready to move onto the next thing.”

Volunteer Digital Befriender, Carers Leeds

“I try to be extra warm, without being patronising, and say, ‘tell me if you’ve got any concerns.’ You want them to be as relaxed as possible so that they can say, look, I’m terrified of this. I can remember one person I supported at the end of the first session, she said, ‘I came in a millimetre tall, and I feel I’ve gone out a six-footer.’ Her increase in confidence had that effect.”

Volunteer Digital Befriender, Carers Leeds

After a carer has finished working with their Digital Befriender they are asked to complete an evaluation about their experience. They are asked about the support they have received from their Digital Befriender and what skills they have learned. Within the evaluation the carer is asked to look back at the Digital Support Assessment questions they were asked before they received digital support, and to reflect on how their digital skills and confidence have improved.

“I’ll always remember something one of the carers I was supporting said to me. I had shown her how to do something on her phone and then she tried it without my help and she kept saying, ‘oh, is that all it is?’ It was just so empowering and demystifying for her. She said she had always felt like she was a lesser person because she lacked digital skills and confidence. It’s wonderful for me to be able to see their progress.”

Volunteer Digital Befriender, Carers Leeds

Points to consider when designing your Digital Befriending programme.

  • Building on existing infrastructure: Does your organisation already have a befriending service that could be built upon to develop a Digital Befriending service? What systems will you need to have in place before you can start to advertise the role?
  • Recruitment: How will you find your Digital Befrienders? Will you advertise on your own website and social media? Will you advertise through your local volunteer infrastructure charity, e.g., Voluntary Action Leeds? Will you attend local volunteer recruitment fairs?
  • Assessing the suitability of volunteers: How will you ensure that prospective volunteers are digitally confident and suitable for the role? What broader values, skills and experience will you require from your volunteers?
  • Training and supervision: What training and support will Digital Befrienders need? Will you organise regular check-ins? Would peer support groups be useful spaces for your volunteers to discuss their work?
  • Safeguarding: How will you ensure that professional barriers are maintained?
  • Digital needs assessments: How will you identify service users that might benefit from a Digital Befriender? How will you assess each service user’s digital support needs?
  • Pairing Befrienders with service users: How will you ensure a good fit between Digital Befriender and service user?
  • Location: Where will volunteers meet with service users? Local cafes and libraries are warm, familiar and neutral spaces, but some service users may prefer home visits – is this something you might be able to offer?
  • Timescales: How long will the Digital Befriending period last for each individual service user? Will this be a set length of time, or will it depend on need and capacity? What will happen once the Digital Befriending period comes to an end?
  • Evaluation and reflection: How will you evaluate the programme to make sure each Digital Befriending experience has been useful for both the service user and your organisation?

Community Calling 2025

Community Calling is a national scheme created by the environmental charity Hubbub and Virgin Media O2. Hubbub works with community organisations and local councils to give unwanted smartphones to people who need them, along with up to 12 months’ free mobile data, minutes, and texts via the National Databank to help recipients get online.

100% Digital Leeds worked with Hubbub and Virgin Media O2 on the first Community Calling scheme in 2021. More recently, Community Calling has expanded, working with a large network of both national and local charities. As part of this, in 2025 Community Calling has again supported a variety of local groups across Leeds, working with 100% Digital Leeds to do so.

Coordinating the offer across Leeds

100% Digital Leeds worked with Community Calling to manage and coordinate the distribution of over 1,000 smartphones to some of 100% Digital Leeds’s delivery partners. 11 community organisations each distributed 50+ phones to their most digitally excluded service users, and they received their deliveries directly from Community Calling. For organisations that wanted to take and distribute a smaller number of phones, 100% Digital Leeds agreed a ‘Hub and Spoke’ model with Community Calling. In this model, 100% Digital Leeds took delivery of 200 phones and delivered them in smaller quantities to 15 community organisations.

We also worked with colleagues in the library service to ensure that some Libraries and Community Hubs could take part in the scheme. The library service received over 150 phones and distributed them through the Jobshops in six Community Hubs and Libraries.

The aim of the Community Calling project was not to distribute smartphones indiscriminately. 100% Digital Leeds wanted to make sure the smartphones would be given to people who needed them, via VCSE organisations that were already working with those people, who knew their individual circumstances, and could offer wider support alongside the gifting of the phone.

Measuring impact

The case studies and testimonials below were collected by 100% Digital Leeds as part of the Community Calling project. They illustrate the breadth and depth of the impact that increasing digital inclusion has on people who are facing multiple challenges in their lives. The case studies and testimonials from some of the organisations that took part in the Community Calling scheme demonstrate the different ways in which digital inclusion is an enabler to achieving wider personal and societal outcomes.

Building from this initial impact, 100% Digital Leeds is working to secure a more sustainable solution to accessing smartphones that will enable each organisation to embed smartphone gifting into their permanent practice.

All Community Connect

All Community Connect is a Community Interest Company established in 2022 and based in Richmond Hill. They provide a foodbank and warm space, and regular community sessions. Across their two centres they support around 150 people each month.

After support from 100% Digital Leeds, digital inclusion support is now a routine part of All Community Connect’s work, with individuals regularly being supported to access emails, complete online forms, book appointments, and use smartphones confidently. By embedding digital support, including smartphone gifting, into their existing activities, the organisation has already seen improvements in confidence and independence. People who previously relied entirely on staff now attempt tasks themselves, ask more specific questions, and engage more fully in other programmes such as arts and crafts and healthy living sessions.

“An individual who regularly attends our sessions did not have access to a working smartphone and relied on staff to manage appointments and benefit updates. Since receiving a phone, they have been able to book GP appointments, access their Universal Credit account, and stay in contact with family independently. This has reduced their reliance on staff and increased their confidence in managing everyday tasks. The beneficiary said “Having my own phone means I don’t have to wait for someone to help me. I can sort things out myself and feel more in control.””

Smartphone beneficiary at All Community Connect

“An older woman who regularly attends our arts and crafts sessions every Wednesday enjoys being creative but often struggles with boredom at home outside these sessions. She wanted to learn new art styles and try more modern, creative ideas, especially to make meaningful Christmas gifts for her grandchildren that they would actually enjoy and use. With access to a smartphone and digital support, she has been able to explore new art trends online, watch tutorials, and get inspiration for creative projects. This has helped her stay mentally active, reduce boredom, and feel more confident creating personalised gifts for her grandchildren.”

Smartphone beneficiary at All Community Connect

Asha Neighbourhood Project

Asha Neighbourhood Project is a charity established in 1985 in Beeston. The organisation aims to improve the lives of women and children living in South Leeds. They support their service users to access services in order for them to live a healthier, happier and more productive life. Asha work to advance education, employment and health. This involves tackling barriers to progression, underachievement and the effects of discrimination and poverty. They do this using a holistic, person-centred approach that brings lots of services together in one inclusive, safe and welcoming setting.

Asha’s IT classes offer support with CV writing, job searches, completing application forms, and researching education and career pathways. Asha were able to provide phones to disabled people and their carers to give them independence, manage their health, find better social connection, and get increased access to essential services and opportunities. Access to technology allowed the beneficiaries to perform daily tasks like online shopping, banking, and managing appointments, reducing their reliance on services, family and friends. They can now access online health information, book GP appointments, order repeat prescriptions, and use apps to manage long-term conditions. It has also helped them to engage with remote consultations, saving on travel time and costs. Carers said the mobiles helped them find general information related to health conditions, access peer WhatsApp support group, and manage tasks like ordering medication, arranging deliveries, and research local services online. Carers report this has helped them feel more informed, saved significant time, and helped them to feel less stressed.

“FB arrived in the UK from Europe few years ago. Recent domestic events led to a breakup in the home, which meant FB became a single mum. Her mobile was old and she couldn’t afford to upgrade, so she struggled going online. We gave her support through the Household Support Fund and a mobile through Community Calling. After gifting FB with a smartphone we were able to support her to apply for everything to be in her name, which covered council tax, benefits, utilities, and transferring the joint tenancy to a sole tenancy. She was also supported to access domestic violence support services. After years of struggling, FB found employment with Leeds City Council as a cleaner. Having a better mobile helped her go online to apply for jobs and register with employment agencies, which would otherwise be inaccessible to her due to poverty.”

Smartphone beneficiary at Asha Neighbourhood Project

AVSED

AVSED is a charity working with older people in the Aireborough area. They work to prevent social isolation and loneliness by supporting happy, healthy and independent living. Many of their members don’t have family nearby so are very isolated.

AVSED have a Digital Befriender who runs a weekly Digital Cafe, as well as visiting members in their home. Through these services members can access support with how to get the most out of their digital device. This includes support with setting up devices, using digital tools to manage health and wellbeing, accessing digital services such as applying for blue badges, and staying in touch with family and friends using digital tools such as Facebook and WhatsApp. AVSED report that gifting smartphones has allowed the organisation to better stay in touch with members, and has supported more members to develop digital skills and confidence.

“AM came to AVSED once or twice a week for support with various elements of life. We offered them a phone to enable them to participate in our digital befriending. They were reluctant at first due to costs, but the chance to try it for free has enlightened them to the possibilities of using digital. They had four sessions with a digital helper to learn how to use the phone. They set up an email and Facebook account, learnt to use Google and find things online, and a session on health and how to book an appointment online with the GP. I have just checked in with them after the break and they told me, ‘It’s great! My sister called me on Boxing Day. I don’t usually speak to anyone!'”

Smartphone beneficiary at AVSED

Carers Leeds

Carers Leeds is an independent charity working city-wide, offering specialist and tailored support, advice, and information to unpaid carers over the age of 16.

The organisation’s digital inclusion aims are to reduce social isolation and loneliness by ensuring all carers can confidently access online resources essential to their caring role and their own wellbeing. Unpaid caring and digital exclusion are both risk factors for loneliness and isolation, so it is important to Carers Leeds that their service users are supported to engage with online activities, support groups, and online services, to prevent poor outcomes and increased isolation from society. Carers Leeds have a Digital Inclusion Coordinator working to integrate digital inclusion support throughout their organisation to ensure staff are confident in having positive conversations about going online, can identify carers with digital inclusion needs, and can support those needs. Gifting smartphones has meant Carers Leeds are more easily able to stay in touch with carers, and carers can be signposted to other organisations who can support them.

“J, aged 54, was relying on a very basic mobile phone and had no internet access at home, which created significant barriers when trying to split a joint Universal Credit claim into a single claim after a bereavement. Being provided with a smartphone has been life changing. It has enabled him to independently access his Universal Credit account, check his journal, and attend appointments, helping to reinstate his claim after several months of little or no income. Following the bereavement, J has also struggled with his mental health, and having the phone has meant he can contact his GP, access mental health support, and stay connected with friends, reducing his isolation and increasing his confidence, independence, and overall wellbeing.”

Smartphone beneficiary at Carers Leeds

Forward Leeds

Forward Leeds offer free confidential alcohol and drug support for people in Leeds. Support includes one-to-one support with a dedicated worker, structured group sessions covering a range of supportive topics, and support for family members and loved ones. Forward Leeds’s Individual Placement and Support Team supports clients who are ready to find paid employment.

Forward Leeds report that gifting smartphones means it is easier for the organisation to stay in touch with service users, and they see improved outcomes as service users experience fewer barriers to accessing support.

“A female service user, aged between 25 and 35, was prohibited from having her own phone by her domestic abuse perpetrator. This created a huge barrier to any engagement with support services. We provided her with a phone to contact Domestic Violence services, police, Forward Leeds, and her family who are also living outside of Leeds. Engagement and access to support has improved substantially and the service user is now able to contact her workers and any relevant services, including emergency services if in need.”    

Smartphone beneficiary at Forward Leeds

“A female service user, aged between 30 and 40, needed a smartphone for video call contact with her children who are both in local authority care and live outside of Leeds. Not having a phone with this facility was massively affecting her and her children’s mental health. The phone also makes it much easier to engage with Forward Leeds and other services.”

Smartphone beneficiary at Forward Leeds

“A service user was given a phone after realising their current phone was not accepting incoming calls and they were missing out on job opportunities. Now the individual has a working phone, they can update their contacts and CV with their new number and can accept calls from prospective employers. This has enhanced their engagement and motivation to find opportunities for work to improve their outcomes and reduce their substance misuse.”

Smartphone beneficiary at Forward Leeds

Give a Gift

Give A Gift is a grassroots charity that aims to provide the support needed to relieve need among refugees, asylum seekers, the destitute, BAME and other disadvantaged communities.

For Give a Gift, gifting smartphones has helped staff to communicate more reliably with service users, resulting in fewer missed appointments and more consistent engagement. Improved digital access has allowed the organisation to run their training programmes more effectively and reach individuals who previously struggled to participate. They spend less time on repeated outreach attempts, freeing staff capacity and allowing teams to focus on delivering higher-quality support. Access to smartphones has enabled smoother coordination, quicker updates, and improved data sharing where appropriate.

“One client is a failed asylum seeker and has been living in the UK for over 20 years. His case is being reviewed by PAFRAS. The elderly client currently has a small old phone which is not a smartphone. He is living in a house with a family who have taken pity on him. His wife and children live in India, and he has very little contact with them. On occasion he is allowed to use one of the smartphones from one of the members of the family to WhatsApp video call his family. When he was given the smart phone, he was very emotional and was so grateful for the help. This lifted his spirits and we saw a smile on his face. He is now teaching himself to use the different features on the phone. We have offered him some support to assist.”

Director, Give a Gift

“A domestic violence client fled from an abusive marriage from Birmingham to Leeds. She was rescued by her sister who is married with family in Leeds. She literally came with nothing and was kept like a prisoner in her marital home, looking after her in-laws and her husband and not being able to leave the house. She was desperate to have contact with her mum and dad in Pakistan. The phone was a lifeline for her to finally have some contact with her parents as she had not been allowed to communicate with them. Her mental health was very low and she had to start to build her life. We managed to get her DV concession for three months which allowed her to have access to public benefits and we eventually found a women’s refuge in Bradford who would help and support her to become independent.”

Director, Give a Gift

Hamwattan Centre

Hamwattan Centre is a registered charity based in Harehills. They are dedicated to providing support to the elderly community in Leeds, and their service users are primarily of Pakistani and Kashmiri origin. They aim to enable older people to live independently and pro-actively participate within their own communities by providing services which reduce social isolation, relieve financial hardship, and improve health and wellbeing.

Gifting smartphones has had a massive impact on the organisation, increasing their capacity to help service users with their learning in weekly digital skills sessions. They have been able to give the smartphones to people who need them most, and use digital skills sessions as a space for beneficiaries to learn how to use their new smartphones. Hamwattan have used the smartphones to support service users to register for the NHS app and request or manage prescriptions, use Google Translate, and to find trustworthy information online. All of these things benefit the service users in terms of empowering them to take control of their own health and wellbeing, and in turn support Hamwattan by reducing the level of one-to-one support required for basic digital tasks.

“A, aged 72, has been attending our digital skills sessions for some time and has been learning how to use a tablet to increase his digital literacy and make it easier for him to access services and gain independence. He previously had a basic phone which he used only to make phone calls. However, since receiving a smartphone he has been able to learn how to use various apps, including Google Translate, YouTube, and access a number of online services. This has greatly improved his confidence and sense of independence as he is increasingly able to navigate the online world through his smartphone and can now do much more than simply make phone calls.”

Smartphone beneficiary at Hamwattan

Holbeck Together

Holbeck Together is a charity based in Holbeck, providing services to the local community, supporting people to stay socially and physically active, empowering them to make more informed choices and live longer. Holbeck is one of the 0.2% poorest areas in England and is challenged by deprivations in income, employment, education, health, housing, environment, and high crime rates. Holbeck Together provide lunch clubs, walking groups, bingo, friendship groups, parent and baby groups, as well as out-of-hours meal services, a community café, charity shop, food bank, and social supermarket.

Holbeck Together’s digital skills support service includes a range of group and one-to-one sessions at St Matthews Community Centre, and digital skills support in the wider community of Holbeck. Being part of the Community Calling project has allowed Holbeck Together to gift smartphones to vulnerable service users who would otherwise have been unable to afford a digital device.

“S was fleeing domestic abuse and was relocated to Leeds. Her old phone had been destroyed by her partner, and she arrived with no means to communicate with anyone and unable to access any services. She came to the digital hub at Holbeck Together and we were able to gift her with a device and also provide credit and data for her to use. She has now been able to register and bid with Housing and get into contact with other services who can support her. It has also allowed her to contact family members who she had been separated from. This has had a huge positive impact on her wellbeing and has greatly improved her living situation.”

Smartphone beneficiary at Holbeck Together

“E was referred to the digital hub via their support worker as their phone had broken. She had children with complex needs, no money, and no way to contact anybody. With the phone that we gave her she was able to resolve her current situation and get the help she required. She could not afford to replace the broken device and was very happy to get support from us.”

Smartphone beneficiary at Holbeck Together

Joanna Project

Joanna Project is a small charity working with the most vulnerable women in society, often experiencing street homelessness, addiction, mental health, domestic abuse, discrimination, exploitation and isolation. The women they support have chaotic lifestyles and struggle to maintain engagement with services where they have no fixed abode or means of contact with support workers.

Gifting smartphones has helped Joanna Project to maintain contact with service users and ensure continued engagement with available support. This has meant some of the organisation’s most vulnerable service users have been able to access emergency accommodation from the local authority and continue engaging with services and support workers.

“E, aged 25 to 34, is a young female street homeless sex worker with substance addiction and mental health issues. She has been attending Joanna House for support to combat addiction, move away from street sex work, engage with healthcare services and access facilities. She had no phone and family or friend support networks. She is regularly a victim of domestic abuse and crimes as she is extremely vulnerable. She was unable to make and maintain contact with services for interventions due to her chaotic lifestyle, having no fixed abode, and no phone. Since receiving the smart phone and SIM card, she has maintained contact with services, managed to secure emergency accommodation through the council, and is engaging with organisations to access support for substance misuse. She was also attacked whilst working and was able to contact the police. She now has means to contact emergency services or support workers if she needs help, support or advice.”

Smartphone beneficiary at Joanna Project

St George’s Crypt

St George’s Crypt is a 95-year-old charity based in Leeds, working with the homeless, the vulnerable and those living with addiction. The organisation offers immediate practical support in terms of getting fed, cleaned up and clothed. They provide beds via their residential projects and emergency bedrooms, support and counselling, and opportunities to gain skills, self-confidence and a sense of achievement.

St George’s Crypt are still at the start of their digital inclusion journey. Staff have said that seeing the empowerment of the service users to independently re-connect with family and friends after being gifted a smartphone has been very motivating for them, especially around Christmas time. It has given the recipients, and in turn the staff, a real morale boost.

“J, aged 44, resides at our residential temporary accommodation. He has been in and out of temporary accommodation and rough sleeping for years but has taken a step towards more independent living at our temporary accommodation in Chapel Allerton. The phone means he can research subjects he is passionate about such as history. He has been able to contact family members and professionals in his life without relying on our office phone. He can also log into his email and see when his PES vouchers from Universal Credit come in.”

Smartphone beneficiary at St George’s Crypt

“Another service user had no device or money when entering our residential rehabilitation programme. Since receiving the phone, they have been Facetiming their daughter and using the internet in their spare time. They have joined our Growing Rooms WhatsApp group, enabling them to feel more connected to their recovery process. Having a smartphone has improved their connection to both their recovery family and their immediate family.”

Smartphone beneficiary at St George’s Crypt

Unity Housing

Unity Housing Association is an organisation committed to building strong sustainable neighbourhoods through the provision of high quality housing and social and employment opportunities. Unity was formed in 1987 with the aim of building a strong, BME, community housing association to meet the housing needs of black and minority ethnic communities throughout Leeds. They work in the Chapeltown, Harehills, and Beeston areas of Leeds.

Unity Housing’s Employment Team offer a free tailor-made employment service to suit the needs of individuals. They help residents with practical skills such as CV writing and preparing for job interviews, as well as pointing people in the right direction of where to find work. The team run weekly IT skills sessions supporting residents with getting online and using the internet, staying safe online, using email and Office programmes, managing money and health online, and using the internet to find and secure employment. Gifting smartphones has helped Unity Housing to run their digital inclusion courses and job clubs. Learners can access online modules and apply for jobs when they aren’t able to come to one of the sessions in Unity Housing’s Hub. Some residents are unable to attend sessions in person due to issues such as caring responsibilities, but now they can access Unity’s courses from home using their phones.

“D, aged 47, has recently been made redundant. He is looking for work, but he had no phone. He couldn’t access his emails so he was going to the local library, but he was only able to stay a few hours a day. He reached out to the team through the Job Club and was given a phone so he could continue his work search.”

Smartphone beneficiary at Unity Housing

L, age 32, had recently had her phone stolen. She has a young baby and is a single parent. She didn’t have any means to purchase a new one, her baby was due their injections, and she had no way of contacting her local GP or health visitor. She had previously accessed our services and was learning digital skills whilst pregnant. When she contacted the team she was literally at rock bottom. She had walked five miles so she could use our phones to contact her health visitor as her GP surgery was closed. She can now continue to learn new skills on her Learn my Way account and can keep in regular contact with her GP and health visitor.”

Smartphone beneficiary at Unity Housing

“I honestly don’t know what I would’ve done without this phone. My little girl is due all her immunisations and I couldn’t get hold of my health visitor to ask her the time and date of such appointments. I am still learning IT skills, so this has helped massively. Thank you so much.”

Smartphone beneficiary at Unity Housing

Women’s Health Matters

Women’s Health Matters is a charity that supports disadvantaged and marginalised women and girls across Leeds and surrounding areas through a range of trauma-informed, women-centred services.

Women’s Health Matters’ DigitALL Women Project helps women build confidence and skills to use technology safely and independently. The project provides support to help get women online, stay safe, and make the most of digital tools in everyday life. The project includes a four week digital skills course, building digital confidence by exploring the basics, with particular focus on Google Workspace, staying safe online, including recognising scams and managing privacy settings, and using technology to support wellbeing and employability. The organisation offers one-to-one support for women who would like more individual help, focussing on basic skills, such as setting up email accounts or connecting devices to wifi, and online safety and security, particularly for women experiencing digital abuse. The project also provides access to Chromebooks, tablets, and other devices through a loan bank, helping women gain confidence using devices at home.

Gifting smartphones has had a positive impact on the organisation by improving the continuity of contact with the women they support. Before smartphones were available to issue, if a woman’s phone was broken, taken, or controlled by an abusive partner, Women’s Health Matters were often unable to contact her at all. Many women rely on contact by phone from their service to confirm attendance at group sessions and to arrange transport in order to attend. When contact is lost because of a damaged or controlled phone, there are instances where the organisation can go weeks without speaking to someone, with no indication of why this is. Often, they only become aware of the issues once a woman has been able to replace her phone herself or has attended a group in person to inform staff. Historically, Women’s Health Matters had no way of supporting women to replace their phones, meaning they could not receive service updates or reminders until they were able to replace these phones themselves. Having smartphones available for gifting has allowed the organisation to issue a replacement as soon as they become aware of the problem. This ensures women can remain in contact with services and continue to receive support with minimal interruption during what is often a critical period. The devices have also improved the organisation’s ability to support women who need to flee abusive situations and require a new phone and number to remain safe. Previously, this was not something they could directly assist with. For the women they support who are seeking asylum, access to phones has reduced reliance on intermediaries such as other support workers’ phones. Being able to issue devices directly to women has enabled quicker, clearer communication and fast access to group support. More broadly, access to smartphones has reduced staff time spent attempting to re-establish contact, improved engagement with the women they support and allowed women to contact the organisation between sessions when they need support.

“A woman seeking asylum who attended one of our groups did not have a phone of her own and relied on access to friends’ or support workers’ devices to communicate. This meant she could only make calls or receive messages when she was with a friend or support worker who were able to lend her their phone. As a result, she often missed group sessions because she could not receive updates or reminders directly and instead depended on other group members to pass on information. She also had medical needs and required contact with her GP. Without her own phone, she could only make appointments when she had access to someone else’s device, and she was unable to receive appointment reminders or follow-up information. In some instances, she chose to have her support worker there during calls to ensure she fully understood the conversation, as English is not her first language. When this became apparent, we were able to give her a smartphone and provide support to set it up. She was able to share her new number with her support worker and begin contacting medical services independently, while still accessing support when needed. Having her own phone enabled her to receive appointment reminders, attend group sessions more consistently, and access healthcare more easily.” 

Smartphone beneficiary at Women’s Health Matters